The honest answer first. Then what we expect to be true if you build it.
The honest answer: Doorman is a pre-built starter kit from the Wishdeal Factory catalog. There are no live paying customers running this product as of today.
The Factory ships brand, landing page, audio pitch, financial model, and outreach kit so you can start a new venture with a multi-week head start. The first paying customer is yours to find.
If you want guaranteed installation by a team that has shipped this before, that's the operator partnership. They run it with you.
We won't fabricate testimonials, dollar figures, or "Company X saved 40%" claims. The category is too easy to fake and we'd rather lose a buyer who needed proof than build credit on rented numbers. Our honest page explains the philosophy.
Based on the financial model and skeptic memos, here's what an operator running Doorman could plausibly achieve in their first year. These are Fermi estimates, not promises.
If you reach 260 paying landlords at $35/mo, that's $109k ARR - but you're charging for a product the market leader gives away free, so budget for 14% odds and plan to be net negative on cash through all of year one.
If an operator buys this dossier and ships Doorman into their network, here's what we'd consider a real win:
Falling short of these is normal. Most ideas don't become big businesses - the dossier compresses 40 hours of strategic work, but the customer conversations are still your job.
The operator partnership tier is the path where we install and run the launch with you. Phase A scope confirmation is fixed at $2,500 and includes ICP validation calls, brand reaffirmation, and a Phase B+C quote.
This is the right tier for buyers who want fewer unknowns. The dossier alone is the right tier for buyers who already have distribution and just need the strategic compression.
The full Doorman schema unlocks for $5. Refundable in 30 days.
Unlock dossier · $5 Operator partnership Back to Doorman