Real results from sales teams scaling outreach.
B2B DevOps Platform | Team: 2 SDRs, 1 Sales Manager
A bootstrapped DevOps platform was losing deals to better-resourced competitors. Their SDRs ran manual sequences in Salesforce, missing follow-ups and personalisation windows. Outreach Sequence AI automated sequence distribution across 2,400 target accounts, rotating message variants based on engagement signals. First week: 8 new SQLs. By month 3, their pipeline was full for the next quarter and they hired a second AE.
Commercial Insurance Broker | 6 Agents | Avg Deal: $8.5K ACV
Insurance agents have long sales cycles. Prospects say "call me in Q2" and then switch to competitors because follow-up is forgotten. Outreach Sequence AI scheduled automated touchpoints for 3, 5, 8, and 12 weeks out, with escalation rules (manager touch on week 8 if no reply). The tool maintained relationships without cognitive load. Agents reported higher close rates on warm re-engagements and 23% more quotes sent per agent per month.
Healthcare Recruitment | 8 Recruiters | Annual Revenue: $2.1M
Recruiters juggle 200+ candidates in flight. Good candidates slip through because follow-up gaps are filled by the loudest agency. Outreach Sequence AI kept healthcare staffing candidates engaged with personalized timelines tied to job reqs. Automated re-engagement sequences for passive candidates doubled callback rates. Recruiters regained 3-5 hours per week to focus on closing conversations instead of chase emails.