Questions buyers ask before adopting ESG Audit Automation AI.

Compliance buyers in the named ICP. The dossier names the title that signs the check, the workflow being disrupted, and the budget line item it competes against. If your buyer is outside that profile, the unlock teaser will tell you in the first paragraph.

Three tiers. **$5** unlocks the full dossier (one-time, lifetime access to the schema). **$99 to $199** is the adopt tier - dossier plus the working code starter, brand assets, copy library, and outreach pack. **Custom** is the operator partnership, where the team that wrote this dossier installs it and runs the launch with you. Phase A is fixed at $2,500.

Fermi estimate: roughly $125,000 to get to a real production launch (dev, marketing, infra, legal). The dossier breaks this down by category. If that number gives you pause, the operator partnership exists exactly for this case - we eat most of the dev risk.

Fermi math: Year-1 ARR low/high $75,000 / $1,100,000. Year-1 entrepreneur take-home: $-111,040 (often negative because GTM cost exceeds revenue). Probability of meaningful success: 7%. This is heuristic, not a forecast. You need 20 paying mid-market clients at $14k each to hit $280k ARR - at a 9-month average sales cycle and 8% close rate from demos, you'd need to run 250+ demos in year 1, which requires a sales infr

The dossier names a primary GTM motion: Outbound to VP Sustainability and CFOs at $100M-$1B revenue companies → ESG conference demos → 12-18 month POC-to-contract cycle → 2-3 closes/quarter at $14k avg ACV.. The outreach pack includes the LinkedIn message, email subject lines, and cold-call script. The Phase A engagement makes these conversations real.

The dossier addresses this directly with a stated counter-position and a fallback if the counter doesn't hold. Read the risk memo before you commit.

This is real and we don't dismiss it. The right play is to test it in the first 50 outbound conversations before scaling spend. The Phase A engagement is built around this exact validation.

If this risk is the dealbreaker for your situation, this isn't your idea. Browse the catalog for a different one - that's why the catalog exists.

The free landing at /factory/builds/esg-audit-automation-ai/ is the public-facing version of what the product would look like. The $5 dossier shows you the full schema, build plan, and 90-day path. The $99 adopt tier ships the actual code starter; if you've read the dossier and the plan resonates, that's when adoption makes sense.

Most marketplace templates are visual UI kits. The Wishdeal Factory ships the strategic layer too: named ICP, validated pain, GTM channel, financial model, outreach pack, risk memo. The template-quality output is functional; the product-quality output (what graduates to its own domain like intakecounsel.com) earns it through Phase A validation.

Email wes@wishdeal.com with the slug and a sentence about what's missing. We'll either fix it or refund the $5. If you bought the $99 adopt tier, same policy plus we work with you on a swap to a different idea in the catalog.

Same dossier per idea, generated from the same source materials. We don't personalize at the $5 tier - that's the Phase A operator engagement. Reading three dossiers across categories will show you the structure; you can then pick which one fits your distribution access.

Wishdeal Studio. The team has shipped LinkedIn automation platforms (Sales Connector, InfoNet), a residential proxy hardware product (ProxyBox), voice AI workflows (VoiceTrail, VibeScribe), and field-service software. The Factory itself is an autonomous studio that mines, scores, and builds. More on the about page.

Fermi-math honest. Each financial model exposes its assumptions: TAM basis, ARR low/mid/high, gross margin, investment to production, probability of meaningful success. None of the products in the catalog have live customer revenue - one (Counsel AI / lawfirm-ai) has graduated to intakecounsel.com and is being marketed. Read our honest page.

The dossier reads in 20 minutes. If the first 5 minutes feel generic, refund. The structure of every dossier is consistent (16 sections); the content depth varies by how much the Director's Foreman/skeptic passes have hit each idea. The score on the catalog card and unlock page is the Adoptability score - you can pick high-scoring ideas to optimize for depth.