Own Photo AI.

What you'd own.

Every artifact below transfers to your accounts on day one. The whole engine.

• ●The Photo AI brand name logo and guidelines
• ●Demo video templates editing assets and script library
• ●Landing page Figma files and conversion copy
• ●Pricing tier structure and positioning documentation
• ●Photographer community list and customer outreach playbook
• ●Financial model spreadsheet with unit economics and projections
• ●Competitive analysis comparing features pricing and positioning

What Roll Digital builds for you.

Custom scope to take Photo AI from MVP shell to operating business.

• ▸Photo curation AI backend with optimized batch processing
• ▸Stripe billing implementation for two subscription tier model
• ▸Multi-tenant auth with email and Google OAuth integration
• ▸Web dashboard for photo review culling and organization
• ▸Export integration with Lightroom Capture One and Photoshop
• ▸Automated customer onboarding tutorial and in-app help system
• ▸First 30 days of customer success and support

Why this could work.

The TAM is substantial: 95K US professional photographers spending $295 annually on SaaS tools. The GTM is proven across visual content creators. Demo videos resonate with photographer communities. The product solves a real pain point: culling 800-shot weddings faster. Freemium pricing aligns with photographer skepticism toward subscriptions. Early adopters drive strong word-of-mouth in tight shooter networks. The competitive space has room for a well-executed AI-first alternative.

What you'd risk.

Entrenched competition: Aftershoot and Imagen have thousands of paying users and deep Lightroom integration. Use-case mismatch: running while you shoot requires tethered real-time processing, but most field shoots lack WiFi reliability. Buyer resistance is high: photographers prefer one-time purchases over subscriptions and distrust AI-generated work. Churn is likely steep given subscription fatigue in this cohort. Success requires both technical differentiation and a distribution moat the product lacks.

Who this fits.

This fits a solo founder or small operator with existing connections to photography communities, either through running an agency, selling to photographers, or building tools for creators. You need technical execution skills or a co-founder, comfort with subscription business models, and patience for a slow burn where year 1 is negative revenue. Prior SaaS experience is valuable but not required if you have photographer credibility.

Timeline.

From contract signing to operating business.

1. Day 1
   Receive all assets, codebase, and existing customer list
2. Week 1
   Complete infrastructure setup and payment processing system deployment
3. Week 3
   Launch beta program with initial free trial users
4. Week 6
   Ship Lightroom integration and refine core product features
5. Day 90
   Reach 250 active users and 7,200 MRR run rate

Pricing.

Three ways in, depending on how much you want to build yourself.