Own Pylon.

What you'd own.

Every artifact below transfers to your accounts on day one. The whole engine.

• ●Pylon brand, landing page, and domain
• ●Agent design spec with HOS compliance logic and driver matching
• ●Cold email templates and trucking Facebook group contact lists
• ●Financial model and pricing strategy targeting $120/mo MRR
• ●Product codebase with dispatch grid interface
• ●Customer success playbook from Danny's 3-4 monthly closes
• ●Founder persona and outreach decision framework

What Roll Digital builds for you.

Custom scope to take Pylon from MVP shell to operating business.

• ▸Production backend with driver location tracking and HOS calculation engine
• ▸Real-time dispatch grid UI with drag-and-drop load assignment
• ▸ELD GPS integration with Samsara, KeepTruckin, and Motive
• ▸SMS and in-app push notifications for dispatch alerts
• ▸Stripe billing with monthly subscription and churn management
• ▸Multi-tenant auth with email and driver mobile app
• ▸Production exception alerting dashboard with real-time driver monitoring
• ▸30-day onboarding, training, and customer success playbook execution

Why this could work.

Pylon has a documented GTM motion that converts at scale: 25 demos per month, 3-4 closes per month at $120 average MRR. The TAM is real: 200k US small-fleet operators spending $160M annually on software. The buyer inherits not a cold start but a playbook and early traction that proves market demand exists. Year 1 revenue guidance sits around $100k.

What you'd risk.

Small-fleet operators historically resist monthly SaaS subscriptions and churn before the third invoice when novelty fades and budget scrutiny returns. Real-time dispatch requires consistent driver GPS participation; one non-compliant driver breaks the entire board and triggers cancellation. ELD hardware vendors like Samsara, KeepTruckin, and Motive already bundle dispatch features at near-zero marginal cost. You will compete against a bundled feature, not a standalone product.

Who this fits.

An operator who already knows trucking or fleet dispatch, ideally with existing relationships among small-fleet owners, brokers, or owner-operators. Not a cold tech founder entering a new vertical. Someone who deeply understands driver behavior, HOS compliance requirements, and why small dispatchers actually make buying decisions. Prior sales experience in this segment compounds your advantage.

Timeline.

From contract signing to operating business.

1. Day 1
   Codebase handoff, GTM asset review, customer intro calls
2. Week 1
   First cold email campaign deploys to target contacts
3. Week 3
   First ELD integration in production, demo pipeline active
4. Week 6
   ELD multi-driver sync working, customer onboarding docs complete
5. Day 90
   First 3-5 paying customers, baseline churn monitoring underway

Pricing.

Three ways in, depending on how much you want to build yourself.