Own Account-Based Sales AI.

What you'd own.

Every artifact below transfers to your accounts on day one. The whole engine.

• ●Brand identity, positioning, and product tagline
• ●High-conversion landing page with copy and design
• ●Outbound email and LinkedIn customer acquisition playbook
• ●Financial model, pricing tiers, and GTM strategy
• ●Product design spec and agent architecture documentation
• ●Founder persona and market research briefing
• ●Early customer relationships and warm introduction list

What Roll Digital builds for you.

Custom scope to take Account-Based Sales AI from MVP shell to operating business.

• ▸Production backend on Python/FastAPI with Postgres database and API infrastructure
• ▸LLM integration for AI-generated account research and outreach intelligence
• ▸Email automation engine with template system and delivery tracking
• ▸Multi-tenant authentication with email, Google sign-in, and API keys
• ▸Stripe billing integration across three pricing tiers with usage tracking
• ▸Admin dashboard for operator metrics, customer management, and configuration
• ▸Customer onboarding flow with data import and first campaign setup
• ▸Analytics dashboard showing outreach metrics, demo conversion rates, and MRR

Why this could work.

Account-based selling adoption is accelerating across mid-market B2B companies. The TAM spans 18,000 addressable US companies with $4,700 average annual spend on sales engagement tools. Your outbound GTM to sales leaders is proven defensible: 20-30 demos monthly at $500-700 per seat creates viable unit economics at scale. Early customer wins validate positioning. The founder brings direct credibility within this buyer segment.

What you'd risk.

Entrenched competitors like Apollo and 6sense own data moats worth hundreds of millions. Your survival depends on superior UX, not data. AI-generated account intelligence must be flawless: reps abandon tools after two bad leads, and churn spreads fast through their networks. AppExchange and marketplace listings take 6 months, delaying inbound discovery. Macro downturns hit sales tool spending immediately, creating volatile churn independent of product quality.

Who this fits.

This business fits an existing SaaS operator or agency founder with B2B sales experience and a technical co-founder or outsourced dev team. Ideal owner has relationships in sales leadership, comfort with outbound motion, and ability to iterate on product based on customer feedback. Not a pure engineer play; requires sales instinct and persistence through the initial customer acquisition grind.

Timeline.

From contract signing to operating business.

1. Day 1
   Receive brand assets, GTM playbook, and first customer leads
2. Week 1
   Launch landing page with domain setup and DNS configuration
3. Week 3
   Deploy initial product backend with auth and email integration
4. Week 6
   Open beta with first paying customers and feedback loop
5. Day 90
   20-30 total demos booked with 3-4 conversion closures

Pricing.

Three ways in, depending on how much you want to build yourself.