Own White-Label Prospect Video Closer.

What you'd own.

Every artifact below transfers to your accounts on day one. The whole engine.

• ●AI video SaaS with white-label branding and CRM integrations built.
• ●Landing page and brand kit designed for agency buyer positioning.
• ●Cold outreach playbook: 40+ DM templates and email sequences.
• ●Financial model projecting $168k year-1 ARR from agency subscriptions.
• ●Stripe billing system configured for three pricing tiers.
• ●Customer onboarding materials and 90-day success workflow documentation.
• ●Founder's network of 15 qualified agency leads and meetings booked.

What Roll Digital builds for you.

Custom scope to take White-Label Prospect Video Closer from MVP shell to operating business.

• ▸Production-grade video API with HeyGen integration and fallback rendering.
• ▸Multi-tenant SaaS backend with agency workspace isolation and audit logs.
• ▸Stripe billing with three pricing tiers, usage metering, and MRR tracking.
• ▸Cold DM and email templates library with personalization variable substitution.
• ▸Zapier/Make integration for CRM sync and automated video generation triggers.
• ▸Deliverability optimization: video link cloaking to bypass spam filters.
• ▸30-day white-glove onboarding with dedicated success support for first agencies.
• ▸Analytics dashboard showing email open rates, video plays, and conversion funnels.

Why this could work.

The TAM is real: 8,000 US outbound-focused agencies spend $3,500 annually on tools. Cold email sequences already proven to work in this market. Vertical focus (roofing, mortgage, SaaS leads) creates repeatable playbook. If deliverability and CRM integration hold, recurring $350/month contracts compound quickly. Founder's existing relationships with agencies provide day-1 traction and warm sales cycle, reducing customer acquisition risk against competitors.

What you'd risk.

Email spam filters actively block video preview links from Gmail and Outlook, killing the core value prop before prospects engage. HeyGen, Tavus, and Synthesia already dominate the white-label video space with deeper integrations. Double adoption tax is steep: you must close the agency, then the agency must close their clients on video. If videos don't drive replies, agencies churn within 90 days, triggering cascade failures.

Who this fits.

Best fit: established agency owner expanding into tools and services, or solo SaaS founder with sales experience and network in verticals like roofing, mortgage, or lead gen. Must be comfortable with cold outreach and agency dynamics. Prior success with recurring revenue or SaaS is crucial given the double-adoption challenge. Ideally someone with 3+ years in B2B sales or existing agency relationships.

Timeline.

From contract signing to operating business.

1. Day 1
   White-label product, brand kit, and cold outreach playbook delivered.
2. Week 1
   Product live on custom domain with Stripe billing configured.
3. Week 3
   First agency closes and starts onboarding in SaaS product.
4. Week 6
   5 to 7 paying customers at $1,200 monthly run-rate revenue.
5. Day 90
   Validate unit economics or identify churn drivers from first cohort.

Pricing.

Three ways in, depending on how much you want to build yourself.