Own Webinar AI.

What you'd own.

Every artifact below transfers to your accounts on day one. The whole engine.

• ●LinkedIn outbound playbook targeting demand-gen and marketing directors
• ●Landing page design, copy, and conversion funnel
• ●Financial model and unit economics through Year 3
• ●Founder persona with credibility narrative and proof points
• ●Product specification and AI recommendation engine architecture
• ●Customer case studies and post-launch testimonials

What Roll Digital builds for you.

Custom scope to take Webinar AI from MVP shell to operating business.

• ▸Production backend API on FastAPI with Postgres for webinar data ingestion
• ▸Zoom and GoToWebinar OAuth integrations with webhook handlers
• ▸SaaS dashboard with AI-powered post-webinar follow-up recommendations
• ▸Stripe billing system supporting three monthly pricing tiers
• ▸Email authentication and Google OAuth single sign-on
• ▸Drip email campaign sequences for lead nurture automation
• ▸Production monitoring, error tracking, and uptime alerting

Why this could work.

The GTM is validated at 25 demos per month with proven audience repeatability. TAM is substantial: 160,000 SMB SaaS companies spend approximately $1,800 annually on webinar software. The pain is acute and specific. Post-event conversion is notoriously hard to optimize, and your AI layer fills that gap by providing personalized follow-up recommendations in the moments when leads are most engaged and buyers are most willing to invest in the sale.

What you'd risk.

Zoom, GoToWebinar, and Demio are shipping native AI features in 2025 and 2026, which erodes your moat quickly. Webinar usage is episodic, causing 50 to 70 percent annual churn. Customers subscribe to run a single campaign then cancel when the event ends. ROI attribution is murky. If you cannot demonstrate measurable post-webinar conversion lift versus baseline, renewal conversations collapse. The base case success probability is 14 percent.

Who this fits.

You have prior SaaS or agency experience and credibility in B2B marketing or sales. You are comfortable with consultative selling and can execute 25 demos per month yourself or through a team. You understand webinar workflows and post-event conversion. You are willing to absorb a Year 1 loss while building toward $50,000 ARR by Year 2.

Timeline.

From contract signing to operating business.

1. Day 1
   Receive production codebase, customer list, and sales playbook
2. Week 1
   Begin LinkedIn outreach to warm audience from list
3. Week 3
   First customer closes at $199 monthly plan tier
4. Week 6
   Three to four customers active with baseline data
5. Day 90
   15 customers across monthly and annual plan tiers

Pricing.

Three ways in, depending on how much you want to build yourself.