Own Warm Lead Prioritization AI.

What you'd own.

Every artifact below transfers to your accounts on day one. The whole engine.

• ●Landing page with email capture and Calendly link
• ●Brand identity, logo, and foundational messaging framework
• ●Lead scoring codebase, LLM prompts, and algorithm documentation
• ●LinkedIn outreach sequence and 150k target company list
• ●Financial model showing $250 ACV and $180k Year 1 projection
• ●Founder discovery notes from 25 presales conversations
• ●GTM playbook with positioning, objection handling, and demo script

What Roll Digital builds for you.

Custom scope to take Warm Lead Prioritization AI from MVP shell to operating business.

• ▸Production Python backend with CRM API integrations and webhook handlers
• ▸Multi-tenant auth with SSO and custom domain support
• ▸Lead scoring API with PostgreSQL and Redis caching layer
• ▸Stripe billing, usage metering, and subscription management across pricing tiers
• ▸Customer dashboard displaying lead scores, trends, and API documentation
• ▸Automated CRM data validation and quality checking tools
• ▸Onboarding flow guiding CRM credential setup and permission scoping
• ▸30-day included customer success support and training materials

Why this could work.

The TAM is measurable and real: 150k US mid-market companies with inside sales teams spend on standalone lead-scoring tools annually. Your GTM is proven (25 demos per month from LinkedIn outreach to target titles). You're solving a genuine problem before Salesforce and HubSpot bundle this feature. Short sales cycles and sustainable ACV mean you can establish customers and pricing power quickly. Success depends on data quality and ROI proof to drive renewals, but the competitive window to capture early adopters is open now.

What you'd risk.

Salesforce Einstein and HubSpot AI tiers ship native lead scoring bundled or as affordable add-ons in 2025-2026. Your value proposition becomes a settings menu option. Lead scoring quality depends entirely on CRM data hygiene. Most SMB sales teams have inconsistent activity data, so your AI produces garbage outputs. Renewal conversations become brutal when you can't prove ROI. CRM API rate limits and IT approval requirements add 3-6 week sales blockers that kill momentum with your target buyer.

Who this fits.

This business fits a founder or B2B agency who has executed GTM and understands sales ops. You need discipline to execute the LinkedIn outbound playbook, credibility in CRM conversations, and realistic expectations about the 12% success probability. Prior relationships with sales ops teams or an existing network accelerates customer acquisition. Technical depth matters less than sales execution and risk tolerance. Consider this a 2-3 year bet, not a quick flip.

Timeline.

From contract signing to operating business.

1. Day 1
   Receive brand assets, GTM playbook, and customer research documentation
2. Week 1
   Set up production AWS environment and CRM API integrations
3. Week 3
   Deploy lead scoring backend and customer dashboard beta
4. Week 6
   Stripe billing live and first customer cohort onboarding begins
5. Day 90
   Production launch with 5-10 paying customers, refined onboarding flow

Pricing.

Three ways in, depending on how much you want to build yourself.