Own VouchWise.

What you'd own.

Every artifact below transfers to your accounts on day one. The whole engine.

• ●VouchWise brand identity, domain, and positioning documentation
• ●Freemium product landing page and onboarding flow design
• ●GTM playbook with Reddit seeding templates and SEO keyword research
• ●Financial model with $7 monthly pricing tier structure
• ●Multi-card portfolio tracking UI design and benefit expiration logic
• ●Customer persona research and eight million cardholder TAM validation
• ●Community outreach templates for r/creditcards and r/churning

What Roll Digital builds for you.

Custom scope to take VouchWise from MVP shell to operating business.

• ▸Postgres schema for card benefits, expiration rules, and version tracking
• ▸FastAPI backend with multi-tenant architecture and annual card data updates
• ▸Stripe billing integration for freemium tier conversion and subscription management
• ▸React frontend with portfolio dashboard and annual benefit calendar
• ▸Email and Google OAuth authentication with session management
• ▸Admin panel for manual card benefit maintenance and approval workflows
• ▸Custom domain routing with SSL certificate provisioning
• ▸30-day customer success outreach and Reddit community seeding support

Why this could work.

Eight million premium cardholders actively manage rewards across multiple cards, creating real TAM. Reddit communities demonstrate warm demand, lowering customer acquisition cost versus paid channels. Freemium-to-paid conversion at the household level justifies recurring subscription revenue. The specific GTM angle through organic search and community seeding has lower execution risk than broad advertising. Existing competitors haven't saturated the Reddit or SEO positioning space.

What you'd risk.

CardPointers and MaxRewards already control distribution with thousands of established users, reviews, and brand recognition. Card benefit data requires maintenance 2-4 times yearly per card, a cost that silently erodes margins and damages trust when outdated. Consumer willingness to pay is unproven; free alternatives exist from card issuers and points blogs. Year 1 financial projections show negative take-home even optimistically. Success probability stands at eleven percent.

Who this fits.

Best fit is a fintech or rewards industry operator with existing Reddit presence and credit card expertise. Ideal candidate already follows r/creditcards and r/churning, understands benefit mechanics deeply, and can handle quarterly database maintenance. Solo SaaS founders with SEO skills or marketing agencies scaling into vertical SaaS succeed here. Requires hands-on technical depth and community credibility from day one.

Timeline.

From contract signing to operating business.

1. Day 1
   Receive brand, design, financial model, and GTM documentation
2. Week 1
   Complete database schema and FastAPI project scaffolding
3. Week 3
   Deploy landing page with Google OAuth and Stripe setup
4. Week 6
   Soft-launch freemium product to private Reddit communities
5. Day 90
   Begin Reddit seeding and organic SEO content rollout

Pricing.

Three ways in, depending on how much you want to build yourself.