Own VidReach.

What you'd own.

Every artifact below transfers to your accounts on day one. The whole engine.

• ●Brand identity and positioning targeted at SDR audience
• ●Landing page, email template, and cold outreach funnel
• ●AI personalization algorithm and video rendering approach
• ●Stripe integration with $49 individual and $199 team pricing
• ●Customer success playbook and SDR targeting messaging framework
• ●LinkedIn API integration and compliance strategy
• ●Year 1 financial model and unit economics assumptions

What Roll Digital builds for you.

Custom scope to take VidReach from MVP shell to operating business.

• ▸FastAPI backend with video rendering and personalization pipeline
• ▸Stripe billing integration for individual and team tier plans
• ▸Multi-tenant auth system with email and Google OAuth
• ▸LinkedIn API integration with secure credential storage
• ▸Automated email and LinkedIn DM delivery tracking
• ▸Video quality and reply rate analytics dashboard
• ▸30-day hands-on customer success program for launch cohort
• ▸Production monitoring and error handling with alerting

Why this could work.

The GTM targets a specific, measurable pain point in a 100k-person vertical of active SDRs willing to pay $450/year for solutions that work. Cold email motion is proven to acquire this audience cost-effectively. At the $55k mid-range, you need roughly 120 customers, realistic for focused vertical penetration. Success depends entirely on video quality consistently improving reply rates, creating retention and word-of-mouth that scales beyond paid acquisition.

What you'd risk.

LinkedIn actively restricts and bans automation tools, and policy tightening could evaporate the product overnight. Well-funded incumbents like Sendspark, Potion, and BombBomb already own distribution and brand loyalty in this exact niche, and most of this market may already be captured. If AI-generated video doesn't consistently improve reply rates above the placebo effect, the value prop collapses and churn accelerates before word-of-mouth scales. Survival probability sits at 12 percent.

Who this fits.

An experienced SaaS founder or B2B agency operator with existing relationships in sales development or outbound prospecting. Must have stomach for a 12 percent success probability business, understand LinkedIn ecosystem volatility, and be willing to pivot on product or distribution if platform policy tightens. Ideal if you already have distribution channels to SDR teams or credibility in outbound.

Timeline.

From contract signing to operating business.

1. Day 1
   Founder accesses codebase, customer list, and GTM playbook
2. Week 1
   API infrastructure production-ready, Stripe billing live, team onboarded
3. Week 3
   First cohort of 5 customers migrated, reply tracking live
4. Week 6
   15-20 customers active and paying, unit economics clearly validated
5. Day 90
   40-60 customers with sub-5 percent monthly churn, clear scaling path

Pricing.

Three ways in, depending on how much you want to build yourself.