Own Territory Workload Balancer.

What you'd own.

Every artifact below transfers to your accounts on day one. The whole engine.

• ●Brand positioning and messaging for territory rebalancing niche market
• ●Proven LinkedIn outbound sequence targeting 50-500 person sales operations teams
• ●AI agent specification and rebalancing algorithm design documentation
• ●Customer acquisition playbook based on 200+ prospect conversations and demos
• ●Financial model projecting 40k TAM and unit economics path
• ●Sales demo flow showing AI rebalancing in action for prospects
• ●Founder persona research and go-to-market motion strategy

What Roll Digital builds for you.

Custom scope to take Territory Workload Balancer from MVP shell to operating business.

• ▸Machine learning rebalancing engine built on FastAPI with Python backend
• ▸Postgres database with multi-tenant architecture isolating customer territory data
• ▸Native Salesforce integration for reading accounts and sales territory setup
• ▸Dashboard UI displaying AI rebalancing recommendations and assignment comparisons
• ▸Stripe payment processing for monthly and annual subscription billing
• ▸Secure authentication supporting email signup, Google OAuth, and SSO
• ▸Guided onboarding flow from Salesforce connection to first AI recommendation

Why this could work.

Territory rebalancing is an unavoidable annual cost across 40k mid-market companies with multi-rep sales organizations. Your target buyer (RevOps leaders managing 15+ reps) feels this pain once a year on a well-defined channel (LinkedIn). Priced at 350-500/month, you undercut Salesforce Maps and Xactly on cost without triggering the 'not serious' perception. Early customer wins generate case studies and Salesforce integration proof points to move up-market to larger enterprises.

What you'd risk.

The core problem: territory rebalancing creates urgency once yearly at most, which chronically delays deal cycles and pushes sales past the moment of peak buyer pain. Salesforce Maps and Xactly already own the enterprise conversation. You'll compete on price, which might signal weakness to exactly the buyers with budget. And Salesforce AppExchange certification, critical for any enterprise pilot, requires 4-6 months and 15k+ in compliance work before you can close your first meaningful deal.

Who this fits.

You're either someone deep in the RevOps/Sales Ops world (consultant, ex-implementation lead, inside sales manager) with an existing network at mid-market companies, or a SaaS founder with sales experience seeking a defined vertical. You'll need LinkedIn credibility, patience through long deal cycles, and the fortitude to weather low-urgency buying behavior. This isn't a hands-off business.

Timeline.

From contract signing to operating business.

1. Day 1
   Full code transfer, domain setup, Slack channel, and production checklist
2. Week 1
   MVP deployed to staging, Salesforce sandbox integration work begun
3. Week 3
   Launch beta with two warm customer intros and first live rebalance
4. Week 6
   Three customers live, gathering product feedback and onboarding refinements
5. Day 90
   Assess PMF signals, close additional customers, update GTM based on results

Pricing.

Three ways in, depending on how much you want to build yourself.