Own Spa AI.

What you'd own.

Every artifact below transfers to your accounts on day one. The whole engine.

• ●Brand identity and positioning for med spa retention software market
• ●Cold email and Instagram DM outreach templates with proven open rates
• ●Founder persona, positioning, and 30-day free trial playbook
• ●Financial model: unit economics, $249/month pricing, year-one projections
• ●Customer success workflow and white-glove onboarding process
• ●API integration requirements for Mindbody, Vagaro, and Zenoti platforms
• ●Landing page copy, positioning deck, and competitor analysis

What Roll Digital builds for you.

Custom scope to take Spa AI from MVP shell to operating business.

• ▸Production backend with Postgres database for booking and treatment data
• ▸Mindbody, Vagaro, and Zenoti API integrations with production-ready error handling
• ▸Retention dashboard showing client engagement metrics and churn predictions
• ▸Stripe billing integration for $249 monthly subscription with payment retries
• ▸Automated email sequences triggered by client inactivity patterns
• ▸White-glove admin panel for founder to manage customer setup and support
• ▸Customer authentication with email sign-up and optional Google sign-in
• ▸Initial customer success framework and onboarding checklist for trials

Why this could work.

Large TAM of sixteen thousand US med spas spending three thousand annually on software. Spa AI targets a specific pain: automated client retention from booking data, valuable even when competitors bundle it partially. Direct-to-owner outreach via cold email and Instagram DM is a proven acquisition channel. Success requires the founder executing intensely on white-glove onboarding and customer success, not passive scaling.

What you'd risk.

Integration with Mindbody, Vagaro, and Zenoti APIs is complex and slow, likely consuming six months before first paying customer. Those same platforms already bundle retention features into their fees, making ROI difficult for spa owners already paying three hundred to five hundred monthly. Churn spikes when founder stops doing personal onboarding calls, and unit economics collapse before reaching scale. Sixteen percent success probability.

Who this fits.

This fits a founder or agency owner with existing relationships in the med spa space. Best if you have a list of five hundred plus spa owner contacts or work as a fractional CMO selling to spas. You need to enjoy high-touch sales and relationship-driven customer success. This is not a passive SaaS. You will spend the first six months doing personal onboarding calls.

Timeline.

From contract signing to operating business.

1. Day 1
   Receive brand, GTM playbook, financial model, and founder persona assets
2. Week 1
   Stand up production infrastructure and plan API integration approach
3. Week 3
   Complete first API integration, finalize retention dashboard design
4. Week 6
   Stripe billing deployed, first trial customer through onboarding
5. Day 90
   First paying customer landed, white-glove process documented and refined

Pricing.

Three ways in, depending on how much you want to build yourself.