Own Service Firm Operations.

What you'd own.

Every artifact below transfers to your accounts on day one. The whole engine.

• ●Landing page, messaging, and cold email templates
• ●Agent design specification and prompt architecture
• ●Financial model with Year 1 projections and unit economics
• ●Cold email and LinkedIn outreach sequence templates
• ●Customer onboarding playbook and success process docs
• ●Founder positioning and target customer persona
• ●Demo script, trial process, and closing methodology

What Roll Digital builds for you.

Custom scope to take Service Firm Operations from MVP shell to operating business.

• ▸Secure multi-tenant backend handling 200+ concurrent workflow automations
• ▸Stripe billing integration for monthly subscription and trial management
• ▸User authentication with email, Google sign-in, and SSO support
• ▸Agent interface for configuring firm-specific workflows and automation rules
• ▸Integration layer connecting to Slack, email, calendar systems
• ▸Admin dashboard for monitoring agent performance and customer health
• ▸30-day dedicated customer success and onboarding support program
• ▸Email and Slack documentation for self-serve customer support

Why this could work.

200,000 US service firms face operations overhead challenges as they scale past 5 employees. The $249/month price point targets firms already spending 2-5k annually on workflow software. Cold email to service firm owners has proven conversion in adjacent B2B markets. Quick-deploy design and 14-day trials align with actual buyer behavior: rapid evaluation cycles, low switching costs from existing tool investments.

What you'd risk.

Service firms 5-100 people span vastly different operations: law firms, marketing agencies, and engineering shops have almost no workflow overlap. Without deep vertical specialization, the product feels generic. Buyers expect the institutional knowledge of a real operations hire (firm-specific processes, client quirks, team dynamics) that AI can't acquire in a 14-day trial. Notion, ClickUp, and Zapier are embedding ops AI into tools firms already use.

Who this fits.

Best fit: an agency founder or fractional COO already advising 10-50 service firms. You understand operations workflows firsthand, have direct relationships with firm decision makers, and can credibly position this tool as solving real problems. Less ideal: first-time founders without operations experience, SaaS founders selling to enterprises, or anyone without established credibility in your target service firm vertical.

Timeline.

From contract signing to operating business.

1. Day 1
   Receive all assets, code access, financial model spreadsheet
2. Week 1
   Deploy agent to staging, set up Stripe billing
3. Week 3
   Launch public beta, start cold email outreach campaign
4. Week 6
   Complete 5 customer trials, analyze retention and churn
5. Day 90
   5-10 paying customers, or pivot vertically if needed

Pricing.

Three ways in, depending on how much you want to build yourself.