Own LocationLens.

What you'd own.

Every artifact below transfers to your accounts on day one. The whole engine.

• ●Customer acquisition playbook with proven LinkedIn and email sequences to ops directors
• ●Financial model showing unit economics and Year 1 ARR projections
• ●Brand identity, landing page copy, and messaging framework for LocationLens
• ●Video template library and generation architecture documentation
• ●Founder persona and competitive positioning research from presale tests
• ●GTM motion validation and early customer interview insights

What Roll Digital builds for you.

Custom scope to take LocationLens from MVP shell to operating business.

• ▸Production video generation backend with weekly scheduling and delivery automation
• ▸Toast and Square API integrations with CSV export as fallback path
• ▸Multi-tenant SaaS platform with email authentication and data isolation
• ▸Stripe billing system implementing three-tier pricing by location count
• ▸Email delivery service for reliable weekly digest distribution
• ▸Digest history dashboard with engagement metrics and sentiment tracking
• ▸Onboarding flow and customer success documentation for ops teams

Why this could work.

The 30,000 US multi-location restaurant groups in the 5-20 location band face real, acute pain around visibility across locations. The outbound LinkedIn plus email GTM is proven effective with ops directors. Weekly video cadence aligns with restaurant planning and decision cycles. Tiered pricing scales naturally with group size. The market has real room between spreadsheet chaos and expensive BI suites.

What you'd risk.

POS integration gatekeeping from Toast and Square certification could force manual CSV exports, destroying the automatic weekly value before launch. Video format is unvalidated; busy ops directors may demand drillable dashboards instead and churn when novelty fades. The addressable band is narrow with long sales cycles and substantial deal friction. Churn risk is high if P&L surprises aren't clearly actionable within the video format alone.

Who this fits.

Ideal candidate is a founder with restaurant operations or tech services background, or serial entrepreneur experienced in B2B outbound sales. Needs existing network in restaurant ops or agency experience in vertical SaaS. Must have conviction that weekly video digests solve the real problem, not just conviction in the market opportunity itself.

Timeline.

From contract signing to operating business.

1. Day 1
   Customer lists, documentation, and assets transfer to new operator
2. Week 1
   POS integration development begins with API credential and sandbox setup
3. Week 3
   Beta customer cohort receives and reviews first weekly digest
4. Week 6
   Production billing goes live with tiered pricing and Stripe integration
5. Day 90
   Early retention and engagement data informs video format validation

Pricing.

Three ways in, depending on how much you want to build yourself.