Own Pgtestdb.

What you'd own.

Every artifact below transfers to your accounts on day one. The whole engine.

• ●Open-source pgtestdb library with existing developer adoption base
• ●Cloud platform design and tech stack for managed tier
• ●GTM playbook: Hacker News, Twitter, GitHub Sponsors targeting
• ●Financial model projecting 80k Year 1 ARR midpoint
• ●Customer acquisition strategy and ICP definition for DevOps leads
• ●Brand identity, positioning, and landing page design
• ●Founder persona and early traction data from open-source

What Roll Digital builds for you.

Custom scope to take Pgtestdb from MVP shell to operating business.

• ▸Production backend API for multi-tenant Postgres management and provisioning
• ▸Stripe billing integration with three pricing tiers and usage tracking
• ▸Ephemeral Postgres instance provisioning for test suite execution
• ▸Email and GitHub OAuth authentication plus team management interface
• ▸CI/CD webhook integration for GitHub Actions, GitLab, Jenkins support
• ▸Dashboard for test performance analytics and cost tracking
• ▸Initial 30-day customer success support and onboarding program

Why this could work.

The open-source pgtestdb already has developer adoption and mindshare across startup communities. The pain of slow Postgres tests is real for DevOps teams managing CI pipelines. A PLG model can accelerate adoption if you reach the right ICP: startups with 10-100 engineers, Postgres-backed projects, genuine test bottlenecks. Even a 5% conversion rate on targeted outreach to this segment yields profitable unit economics.

What you'd risk.

The core library is free and self-hostable, so most engineers won't pay for a managed wrapper. GitHub Actions, Supabase, and Railway are all shipping native ephemeral database features that directly eliminate the pain without a new vendor relationship. The ICP is narrow: Postgres users with test bottlenecks who haven't already parallelized or switched platforms. Platform-native solutions could shrink this addressable market fast.

Who this fits.

An experienced DevOps engineer or infrastructure SaaS founder with established relationships in startup ecosystems. Must have track record selling technical products to engineering leaders. Should have capital reserves to sustain through negative Year 1 take-home. Ideal candidate is already known in developer communities via content, open source, or GitHub presence, accelerating early customer acquisition.

Timeline.

From contract signing to operating business.

1. Day 1
   Codebase, brand, customer targeting list, financial model transferred to owner
2. Week 1
   Production backend architecture defined, Stripe billing integration development starts
3. Week 3
   Cloud provisioning system live, CI/CD integrations deployed to production
4. Week 6
   First 10-15 paying customers acquired via targeted outreach program
5. Day 90
   Series A readiness achieved with revenue traction and product proof

Pricing.

Three ways in, depending on how much you want to build yourself.