Own MusicDecoy.

What you'd own.

Every artifact below transfers to your accounts on day one. The whole engine.

• ●Completed macOS Objective-C app code that solves Spotify/YouTube media key routing
• ●Landing page and marketing copy ready for immediate deployment
• ●Product Hunt and Reddit GTM playbook targeting r/MacApps and indie communities
• ●Brand identity, visual design, and positioning documents
• ●Financial model with TAM analysis, unit economics, and CAC assumptions
• ●Founder persona and target buyer research documentation
• ●Press kit and media outreach contact list for tech publications

What Roll Digital builds for you.

Custom scope to take MusicDecoy from MVP shell to operating business.

• ▸macOS app notarization and code signing for App Store distribution
• ▸App Store submission with keyword optimization and category positioning
• ▸Landing page with Stripe integration for one-time $8 payments
• ▸Customer analytics dashboard tracking downloads, signups, and revenue
• ▸Email capture and automated onboarding sequence system
• ▸Automated release and update management for app versioning
• ▸Press outreach toolkit with templates for 9to5Mac and MacRumors

Why this could work.

Large TAM: 100M active Macs, 30% use Spotify daily and have this pain point. Focused GTM into r/MacApps and indie developer communities where your target buyers naturally congregate. One-time $8 pricing removes subscription friction that competitors face. Polished app could meaningfully differentiate against the free noTunes alternative. Indie tech media like 9to5Mac and MacRumors actively covers small utilities, offering cost-effective acquisition paths.

What you'd risk.

noTunes is free with 5k GitHub stars and solves the exact problem one Google search away. Apple adds native media controls yearly, making this app incrementally less relevant. One-time purchase kills recurring revenue: income flatlines after each launch spike and requires constant new user acquisition. Year 1 odds of meaningful success are 22 percent. Take-home after $4500 investment is essentially negative.

Who this fits.

Indie macOS developer with genuine credibility in tech communities, or solo founder with existing audience in r/MacApps or indie developer spaces. Must be product-focused and genuinely comfortable shipping to App Store. Not suited for founders seeking recurring revenue or passive income streams. Requires active ongoing marketing post-launch to sustain sales. Best fit: operators building a diversified portfolio of indie apps.

Timeline.

From contract signing to operating business.

1. Day 1
   App code and assets transferred, deployment pipeline starts
2. Week 1
   Landing page live, App Store submission initiated
3. Week 3
   Product Hunt launch, Reddit outreach to target subreddits
4. Week 6
   Press outreach to tech publications and MacRumors
5. Day 90
   First revenue cycle complete, growth metrics analyzed

Pricing.

Three ways in, depending on how much you want to build yourself.