Own Instagram Seller AI.

What you'd own.

Every artifact below transfers to your accounts on day one. The whole engine.

• ●Instagram Seller AI brand identity and positioning in creator networks
• ●Free-to-paid acquisition funnel validated on Instagram Reels and Facebook groups
• ●Financial model and CAC projections for $79-99 monthly pricing tiers
• ●Founder persona and customer research on small shop automation pain points
• ●Go-to-market playbook with creator affiliate deal structures and messaging
• ●Agent architecture specification for DM automation and inventory sync
• ●Early customer feedback and case studies from initial testing cohort

What Roll Digital builds for you.

Custom scope to take Instagram Seller AI from MVP shell to operating business.

• ▸Production-grade DM automation engine with reply templates and conditional logic
• ▸Instagram Shop product sync with inventory updates and SKU mapping
• ▸Stripe billing with trial management and free-to-paid conversion flows
• ▸Multi-tenant authentication with email signup, Google OAuth, and data isolation
• ▸Admin dashboard for automation rules, response templates, and conversation logs
• ▸Webhook handlers for real-time Instagram events with delivery and retry logic
• ▸Email onboarding sequences and interactive setup guides for new customers
• ▸Monitoring and alerting for Meta API changes and rate-limit compliance

Why this could work.

The addressable market is real: 150k US Instagram sellers turning over $1k monthly and spending $800+ annually on SaaS tools. The GTM works for small creator audiences. Reels demonstrate results, seller groups build trust, and affiliate payouts align incentives with creators. Initial traction through tested channels plus reasonable pricing at $79-99 monthly for operational automation gives a clear path to $100k+ ARR. The automation problem is immediate and painful for this audience.

What you'd risk.

Meta controls the platform and has killed automation tool categories before. Instagram is building native AI shopping features directly into Business Suite, which could undercut this product within a year. Target customers are small sellers with 8-12% monthly churn and thin margins, making a $99 monthly subscription a tough sell when they gross $3k monthly. A policy shift or competing native feature could collapse the market overnight.

Who this fits.

This fits a founder with SaaS go-to-market experience or an existing agency with a creator network. You need to understand small seller pain points intimately and have conviction about the GTM channels. Prior success with affiliate partnerships or creator outreach helps. You are signing up for year-one losses and a platform dependency bet that requires active API monitoring and rapid pivoting if Meta shifts policies.

Timeline.

From contract signing to operating business.

1. Day 1
   Customer list, brand assets, financial model, and acquisition playbook transfer
2. Week 1
   Backend API and database schema deployed on production infrastructure
3. Week 3
   Instagram Graph API integrations and webhook handlers live and tested
4. Week 6
   Stripe billing, authentication, and admin dashboard in production
5. Day 90
   First 50 paying customers acquired via affiliate channels, analytics tracking live

Pricing.

Three ways in, depending on how much you want to build yourself.