Reach New Venues Before They're Booked
Alert sales reps when new venues open before their competitors find them.
Every artifact below transfers to your accounts on day one. The whole engine.
Custom scope to take Venue Launch Alert from MVP shell to operating business.
The TAM is real: 12,000 hospitality suppliers across US distribute food, equipment, POS, staffing and would pay $1,500 yearly for venue prospect feeds. The GTM is proven: outbound email and LinkedIn to regional sales reps at distributors generates 20-30 demos monthly and 3-4 closes. The pain is genuine: early access to new venue permits directly enables distributors to land new accounts before competitors call. Unit economics work at modest penetration rates.
Data latency is existential: if venue permit alerts arrive 60-90 days late, distributors have already prospected those venues via Zoominfo or local trade shows. Your customers may not have budget authority for a niche feed and prefer existing tools. Restaurant churn is brutal: 60 percent fail within 3 years, so when a closed venue occurs, buyers blame the feed instead of market conditions, destroying renewal conversations and repeat revenue.
This fits an operator with existing relationships in hospitality: a recruiting or staffing agency courting distributors, a founder with industry contacts, or someone running an adjacent SaaS serving restaurants or suppliers. You need sales credibility with regional food distributor or equipment dealer reps. Pure startup founders without distribution relationships should expect 6-9 months of cold outreach to prove the motion before meaningful traction.
From contract signing to operating business.
Three ways in, depending on how much you want to build yourself.
Read the full buyer brief on every product in the catalog. All Fermi math, all agent specs, all sales kits, all skeptic memos. Cancel any time.
The full asset bundle transfers to your accounts. Brand, domain, landing, agent spec, financial model, sales kit, founder persona, video. You own it.
A Roll Digital chief operator builds Venue Launch Alert for you. AI-amplified: unlimited Claude + Codex tokens. What used to take weeks, days at our speed.