Own HelpDesk AI.

What you'd own.

Every artifact below transfers to your accounts on day one. The whole engine.

• ●Landing page, brand assets, and pricing tiers for HelpDesk AI brand
• ●Cold-email outbound playbook targeting 40 demos per month
• ●AI agent design spec, system prompts, and knowledge base structure
• ●Year 1 financial model with ARR target and margin assumptions
• ●Customer onboarding process and 30-day success playbook
• ●Product Hunt and AppSumo launch strategy and timeline

What Roll Digital builds for you.

Custom scope to take HelpDesk AI from MVP shell to operating business.

• ▸Multi-tenant FastAPI backend with Postgres, tenant isolation, and API authentication
• ▸Usage-based billing with real-time LLM cost tracking to prevent margin collapse
• ▸Human review queue for AI responses before customer delivery
• ▸Stripe billing engine supporting three tiers with metered usage tracking
• ▸Email and OAuth sign-in with custom domain SSL provisioning
• ▸Shopify and native SaaS platform integration layer for setup
• ▸Admin dashboard showing support analytics, customer ROI, and LLM costs
• ▸Error monitoring, hallucination detection, and production alerting system

Why this could work.

Indie SaaS and e-commerce founders treat support as core to retention and revenue. Cold email works proven for this demographic. The TAM is genuine: 8.5M SMBs spend on support infrastructure. Pricing at $79-149/mo undercuts most incumbent costs. You have a documented GTM playbook and initial customer insights. But winning depends entirely on execution: hallucination prevention, cost control, and response quality that justifies switching from free AI add-ons.

What you'd risk.

Incumbent platforms already added native AI at no extra cost to existing customers. Most target SMBs already pay Zendesk, Intercom, or Freshdesk. API costs scale with usage: a high-volume support client can flip a $99/mo plan into negative margin overnight. Hallucination in customer-facing support destroys trust. One viral complaint about wrong refund policies or product info tanks growth. Execution risk and competitive pressure are substantial.

Who this fits.

This fits a SaaS founder or B2B agency owner with existing customer relationships or cold email chops. You need technical depth to manage production infrastructure and LLM cost optimization. Sales experience is critical: this business lives or dies on demo conversion and customer cost control. Better if you have support industry expertise or a Shopify/SaaS founder network. Solo operators work if disciplined; high risk tolerance required.

Timeline.

From contract signing to operating business.

1. Day 1
   Receive brand, landing page, agent spec, financial model, GTM playbook
2. Week 1
   Deploy production backend, set up billing, launch landing page
3. Week 3
   Begin cold email outreach targeting 40 demos per month
4. Week 6
   Close first customer and validate pricing and margin assumptions
5. Day 90
   Assess ARR progress against $71K year-one target

Pricing.

Three ways in, depending on how much you want to build yourself.