Own Hardened FFmpeg API.

What you'd own.

Every artifact below transfers to your accounts on day one. The whole engine.

• ●Brand positioning as secure FFmpeg alternative for SaaS CTOs
• ●Sales playbook targeting security leads at Series A-C startups
• ●Landing page with CVE-hook content and trial conversion funnel
• ●Pricing model and customer success framework for expansion
• ●Founder research documenting 9000-team TAM and competitive positioning
• ●API MVP with basic hardening and authentication layer
• ●Email outreach sequences keyed to public FFmpeg disclosures

What Roll Digital builds for you.

Custom scope to take Hardened FFmpeg API from MVP shell to operating business.

• ▸Production FastAPI backend with request validation and concurrency limits
• ▸Stripe billing for trial, pro, and enterprise tiers
• ▸Multi-tenant authentication with email, Google OAuth, and API keys
• ▸PostgreSQL database for billing, customers, and usage metrics
• ▸Hardened FFmpeg wrapper with version pinning and sandboxing
• ▸Admin dashboard for customer management and license provisioning
• ▸Python and Node.js SDKs with rate limit documentation
• ▸Infrastructure monitoring, alerting, and incident response procedures

Why this could work.

The GTM targeting security-conscious CTOs with recent FFmpeg CVE hooks is credible in fintech and healthtech where compliance drives purchasing. Trial-to-paid API conversion works when security value is tangible. The $1200 per-customer TAM is achievable for enterprise SaaS. You inherit a ready-made brand and tested outreach playbook focused on a genuine pain point, which converts faster than generalist developer tools.

What you'd risk.

The core risk is buyer substitution: teams with serious FFmpeg concerns often switch to Mux or AWS MediaConvert entirely rather than add another API dependency. FFmpeg CVE windows close in days to weeks, so urgency hooks are narrow and brief. Sending video to a third-party API contradicts the security premise that attracted buyers initially. Conversion rates could be far lower than modeled. Year 1 shows negative take-home; survival requires ARR growth the model suggests is unlikely.

Who this fits.

This business suits a technical founder or engineer with prior SaaS API sales experience. You need to understand both the security angle and enterprise customer acquisition. Cold outreach experience, especially in developer tools, is valuable. Ideally you have relationships in fintech, healthtech, or compliance-heavy SaaS, or you work at a Series A-C company where you have observed this problem firsthand. Pure solopreneurs without API or enterprise sales background will struggle.

Timeline.

From contract signing to operating business.

1. Day 1
   Access codebase, brand assets, and customer research documentation
2. Week 1
   Deploy MVP to production with full monitoring and logging
3. Week 3
   Complete Stripe integration and launch trial signup funnel
4. Week 6
   Launch first cold outreach campaign to 50 target CTOs
5. Day 90
   Review trial conversions and adjust GTM based on feedback

Pricing.

Three ways in, depending on how much you want to build yourself.