Own AnnounceBar Pro.

What you'd own.

Every artifact below transfers to your accounts on day one. The whole engine.

• ●Shopify app with core announcement bar UI codebase
• ●ProductHunt launch strategy and positioning documentation
• ●Founder persona mapping for store owner targeting
• ●Landing page design and conversion copy templates
• ●Financial model with pricing strategy and projections
• ●Customer acquisition playbook for app store ranking
• ●Brand identity and visual design system

What Roll Digital builds for you.

Custom scope to take AnnounceBar Pro from MVP shell to operating business.

• ▸Shopify API integration for seamless theme bar installation
• ▸Stripe billing with $3/month subscription and trial-to-paid flows
• ▸Admin dashboard with bar preview, analytics, and styling controls
• ▸Multi-tenant postgres backend supporting parallel store instances and isolation
• ▸ProductHunt launch system with pre-order tracking and waitlist
• ▸Help articles and new store onboarding email sequence
• ▸Automated deployment pipeline for rapid Shopify theme updates and rollbacks
• ▸30-day direct founder support and customer success onboarding playbook

Why this could work.

Shopify store owners running seasonal promotions need announcement bars to drive repeat customer purchases. This targets 500k high-intent SMB stores globally via organic app ranking velocity and ProductHunt launch attention. The $3/month price is low enough for impulse adoption directly from free trial. If you win early user reviews and achieve strong app store ranking, trial-to-conversion growth compounds without requiring expensive paid acquisition channels.

What you'd risk.

At $3/month you need 2,800+ paying stores just to hit $100k ARR. Ecommerce app monthly churn runs 15-25%; LTV under $12/customer makes paid acquisition mathematically impossible. Free Shopify announcement bars and Hello Bar's permanent free tier are direct head-to-head competitors with large market share. Shopify has absorbed similar simple app categories into core updates before and could do the same with announcement bars.

Who this fits.

This fits an operator with ecommerce or SaaS background, comfortable navigating the Shopify ecosystem and app marketplace dynamics. You should have 2-4 hours daily for customer support and organic growth work. Ideal for a solo founder who's previously sold to store owners, or a small two-person team that can iterate quickly on organic acquisition channels and respond to customer needs.

Timeline.

From contract signing to operating business.

1. Day 1
   Receive codebase, documentation, Shopify API keys, and brand assets
2. Week 1
   Deploy to staging, configure Stripe integration, onboard first manual customers
3. Week 3
   Launch on ProductHunt and submit to Shopify app store
4. Week 6
   Analyze first free trial cohort conversion metrics and churn rate
5. Day 90
   Review 50-100 paying customers, assess app store ranking progress

Pricing.

Three ways in, depending on how much you want to build yourself.