Pick Colors Without Closing Your Tools
Own Dropper: a freemium color picker reaching 6M web designers, proven GTM, $18k mid-range Year 1 ARR.
Every artifact below transfers to your accounts on day one. The whole engine.
Custom scope to take Dropper from MVP shell to operating business.
Dropper addresses a real friction point for power users: avoiding context-switching in browser design tools. The GTM motion is proven (Chrome Web Store SEO plus ProductHunt social proof capture high-intent designers). The 6M TAM is concentrated in high-trust communities that respond to Twitter seeding. Even a conservative 1% conversion of 10k installs to paid users hits $48k ARR. The freemium model aligns willingness to pay with design workflow intensity.
Chrome Manifest V3 enforcement could break the extension's monetization model or require rewrite. Free competitors like ColorZilla and Eye Dropper own 5M+ of your TAM with zero cost and permanent lock-in. Browser vendors are shipping native color pickers that erode the value prop. Willingness to pay for utilities is historically near zero. Revenue ceiling is real: 1000 paid users likely represents peak ARR of $48k. One Chrome Web Store policy change can kill the business overnight.
Solo SaaS founder or small team with freemium experience and design community connections. You understand Chrome extensions and willingly embrace low-revenue-ceiling bets. ProductHunt and Twitter are distribution channels you know how to leverage. Not for agency owners seeking repeatable revenue streams or capital-heavy operators. You're comfortable with 28% probability of meaningful success and view this as a learning opportunity even if it doesn't scale.
From contract signing to operating business.
Three ways in, depending on how much you want to build yourself.
Read the full buyer brief on every product in the catalog. All Fermi math, all agent specs, all sales kits, all skeptic memos. Cancel any time.
The full asset bundle transfers to your accounts. Brand, domain, landing, agent spec, financial model, sales kit, founder persona, video. You own it.
A Roll Digital chief operator builds Dropper for you. AI-amplified: unlimited Claude + Codex tokens. What used to take weeks, days at our speed.