Stop Driver Turnover. Confirm Home Dates Weekly.
Home-time promise tracker for mid-size carriers to reduce driver turnover.
Every artifact below transfers to your accounts on day one. The whole engine.
Custom scope to take Driver Home-Time Promise Tracker from MVP shell to operating business.
The GTM is focused and repeatable: outbound to fleet VPs and managers at a known list of 15,000 carriers where home-time breaks point to real turnover costs ($5k-15k per driver). The pricing tier ($250-350/mo) sits where pain justifies spend, and the sales motion is straightforward enough for a solo founder to execute. You're not competing with generalist platforms on feature breadth, but on solving one concrete problem for the right segment.
Large platforms like Samsara or McLeod could add home-time tracking as a free feature tomorrow and evaporate your differentiation overnight. Dispatch teams actively resist tools that expose their broken promises, often pressuring managers to abandon them. The market is narrower than it appears: small carriers balk at $250/mo for single-purpose software, while enterprise fleets run custom solutions. The slice that will actually pay sits in a thin middle, and competitive copy or market consolidation could close it fast.
This fits a solo founder or agency owner with proven outbound sales experience and ideally some trucking or logistics background. You must be comfortable with direct B2B outreach and patient with longer sales cycles. Fleet operations or TMS vendor experience is valuable. A technical cofounder is optional once backend launches, but a sales-driven operator is essential from day one to hit the 25 demos per month target.
From contract signing to operating business.
Three ways in, depending on how much you want to build yourself.
Read the full buyer brief on every product in the catalog. All Fermi math, all agent specs, all sales kits, all skeptic memos. Cancel any time.
The full asset bundle transfers to your accounts. Brand, domain, landing, agent spec, financial model, sales kit, founder persona, video. You own it.
A Roll Digital chief operator builds Driver Home-Time Promise Tracker for you. AI-amplified: unlimited Claude + Codex tokens. What used to take weeks, days at our speed.