Stop Guessing Why You Lose Deals
Get visibility into why you're losing deals before competitors steal your wins.
Every artifact below transfers to your accounts on day one. The whole engine.
Custom scope to take Win Analysis from MVP shell to operating business.
Win/loss analytics is genuinely valuable for sales ops coaching but is bundled into expensive tools (Gong at $15k+/year) that most 50-500 person companies can't justify. The $80/month price point sits in a real gap. The GTM playbook is concrete: 20 demos/month via LinkedIn outreach is achievable with founder distribution. The 40k TAM at $1,200/year revenue per customer is real if data quality can be solved.
Gong and Chorus dominate with bundled features and installed base. HubSpot and Salesforce are shipping AI-native deal analytics directly into core products, making standalones redundant for the exact buyer segment. Data quality is the hard problem: 60 percent of deals logged as lost show no reason, breaking the core value prop. Year 1 shows negative 28k take-home even at the midpoint ARR projection of 96k.
A consultant or former sales ops leader with direct relationships at 50-500 person B2B SaaS companies and credibility in that network. An agency owner who can layer this into client advisory. A solo SaaS founder who's already managed GTM, customer support, and can tolerate 13 percent odds. Not a first-time founder or someone without pre-existing customer contact.
From contract signing to operating business.
Three ways in, depending on how much you want to build yourself.
Read the full buyer brief on every product in the catalog. All Fermi math, all agent specs, all sales kits, all skeptic memos. Cancel any time.
The full asset bundle transfers to your accounts. Brand, domain, landing, agent spec, financial model, sales kit, founder persona, video. You own it.
A Roll Digital chief operator builds Win Analysis for you. AI-amplified: unlimited Claude + Codex tokens. What used to take weeks, days at our speed.