Own Eventopia.

What you'd own.

Every artifact below transfers to your accounts on day one. The whole engine.

• ●Eventopia branding, positioning docs, and tagline ready for immediate market use
• ●Production-ready landing page with tested customer copy and visual design system
• ●Ambassador-led GTM playbook with campus hiring framework and retention metrics
• ●Financial model showing Year 1 ARR $12k-$190k range and unit economics
• ●Product spec covering features, technical architecture, and feature prioritization for launch
• ●Market research including campus targeting list and customer discovery summaries

What Roll Digital builds for you.

Custom scope to take Eventopia from MVP shell to operating business.

• ▸Production backend on Node/Express with PostgreSQL for events, organizations, and campus-level data
• ▸Student-facing event discovery interface with campus selection, calendar view, and search filtering
• ▸Event organization admin dashboard for posting and managing events, tracking attendance
• ▸Multi-tenant auth for student users and organization teams with email and OAuth
• ▸Stripe billing system for collecting $8/month subscriptions from event organizations per campus
• ▸Analytics dashboard tracking campus health metrics: event supply, student adoption, org retention
• ▸Campus infrastructure allowing independent marketplaces with separate event feeds per school

Why this could work.

The TAM is mathematically real: 4,500 colleges times 20 paying organizations per campus equals $8.6M potential revenue. The GTM playbook targets a specific, measurable outcome: seed 20 event postings per campus before scaling to students. Campus-locked event discovery matters because students currently scatter across free, fragmented tools. The ambassador model creates defensible local advantages by building supply-side momentum first.

What you'd risk.

Free alternatives like Facebook Events and Instagram Stories already own the use case, and students have zero switching cost. Event organizers already use free Discord and GroupMe servers. The core revenue problem runs deeper: student organizations typically have $0-$300 annual budgets, making voluntary paid adoption structurally difficult without first proving irreplaceable value. Geographic expansion requires replicating the cold-start problem at every campus, a capital-intensive, slow process with only 10% historical odds of meaningful success.

Who this fits.

This business suits a founder with college market connections: a campus recruiting agency, an event company seeking new verticals, or a SaaS founder experienced with two-sided marketplaces. You need capital for ambassador hiring and conviction that campus-specific event discovery beats free alternatives. Prior college recruiting or event industry experience helps, but the real requirement is capital reserves and patience for slow geographic scaling.

Timeline.

From contract signing to operating business.

1. Day 1
   Codebase review complete, architecture signed off, development environment ready
2. Week 1
   PostgreSQL schema, user models, and core API endpoints deployed
3. Week 3
   Student event discovery UI built, admin event posting dashboard functional
4. Week 6
   Stripe billing live, push notifications working, MVP feature set complete
5. Day 90
   Production deployment complete, monitoring in place, ambassador outreach materials ready

Pricing.

Three ways in, depending on how much you want to build yourself.