Own Clipshot.

What you'd own.

Every artifact below transfers to your accounts on day one. The whole engine.

• ●Clipshot brand identity and messaging framework
• ●Freemium go-to-market playbook for 20 seeded streamers
• ●Clip detection and real-time distribution engine architecture
• ●Pricing model and conversion funnel for $19-29/mo tiers
• ●Founder persona and product positioning strategy
• ●Customer acquisition playbook for mid-tier creator tools market
• ●Financial model with Year 1 projections and risk analysis

What Roll Digital builds for you.

Custom scope to take Clipshot from MVP shell to operating business.

• ▸Clip detection engine using video frame analysis on uploaded streams
• ▸Real-time distribution pipeline to TikTok, Instagram, Twitter via API integrations
• ▸Stripe billing with three-tier pricing model ($0, $19/mo, $29/mo)
• ▸Creator dashboard with clip analytics and scheduling controls
• ▸Multi-tenant auth supporting email and Google sign-in for streamers
• ▸Video processing optimization with cloud cost controls and limits
• ▸Initial customer onboarding and 30-day success support program

Why this could work.

The GTM is tight: seeding 20 mid-tier streamers unlocks virality at their scale. Mid-tier creators (1k-100k followers) pay for tools that save time and grow audiences. Real-time clip distribution before a stream ends captures the hottest moment in chat. The $18M TAM across 75k streamers is real. Conversion from free to $19-29/mo is achievable if churn stays below 5% monthly.

What you'd risk.

Both Twitch and YouTube could ship real-time sharing natively within months, eliminating your moat overnight. Streamers already use free alternatives like Medal.tv and Streamlabs clips, and switching costs are nearly zero. Willingness to pay at $19-29/mo is unproven in a price-sensitive market. Video processing costs compound with heavy streamers doing hundreds of clips daily, flipping profitable accounts negative fast. Platform dependency is existential.

Who this fits.

Fits best with an existing SaaS founder who understands creator-tool unit economics and churn dynamics. Must handle platform risk and video infrastructure cost management actively. Not ideal for agency operators unfamiliar with creator economics. Prior success in freemium B2B2C (selling through platforms) is valuable. The operator needs sales execution to seed and convert those 20 streamers.

Timeline.

From contract signing to operating business.

1. Day 1
   Receive brand assets, positioning docs, financial model, seeded streamer list
2. Week 1
   Production backend and real-time video processing pipeline operational
3. Week 3
   Stripe billing integrated, basic creator dashboard live for testing
4. Week 6
   First 5 seeded streamers onboarded and generating clips in production
5. Day 90
   20 seeded streamers active, clip analytics working, first paid conversions tracked

Pricing.

Three ways in, depending on how much you want to build yourself.