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Multi-touch attribution SaaS targeting marketing directors at $2-20M ARR B2B companies
Every artifact below transfers to your accounts on day one. The whole engine.
Custom scope to take Attribution AI from MVP shell to operating business.
CMOs at growth-stage B2B companies spend $10k-500k monthly on marketing but struggle to prove channel ROI. Attribution AI targets a reachable 100k-company TAM via LinkedIn outbound to a specific buyer persona. The $400-800 monthly price point aligns with proven willingness to pay for analytics tools. Data integration with HubSpot and Salesforce creates switching costs. The repeatable outbound GTM is executable by a solo founder or small team.
HubSpot, Salesforce, and Google Ads ship native attribution dashboards in plans customers already pay for, creating a steep 'why pay extra' objection. iOS privacy changes and cookie deprecation inherently add noise to cross-channel attribution, limiting accuracy gains. Most marketing teams don't believe they have an attribution gap and churn after the trial. The sales cycle demands proof of a problem most buyers haven't recognized before purchasing.
This fits an experienced SaaS founder or technical marketer with B2B sales experience and existing agency or services relationships. You'll need to execute LinkedIn outbound to CMOs, build integrations with major platforms, and close sales cycles over weeks. An agency founder scaling into SaaS software, or a solo technical founder pairing with a sales partner, would be ideal. Requires hands-on selling in the early phase.
From contract signing to operating business.
Three ways in, depending on how much you want to build yourself.
Read the full buyer brief on every product in the catalog. All Fermi math, all agent specs, all sales kits, all skeptic memos. Cancel any time.
The full asset bundle transfers to your accounts. Brand, domain, landing, agent spec, financial model, sales kit, founder persona, video. You own it.
A Roll Digital chief operator builds Attribution AI for you. AI-amplified: unlimited Claude + Codex tokens. What used to take weeks, days at our speed.