# Vet AI: Cold Outreach Email Drip **ICP:** Veterinary practice owners, clinic directors, and office managers at small-to-mid-size independent and group practices (2-8 doctors) **Brand voice:** Steady, precise, care-forward **Send cadence:** Day 1, Day 3, Day 7, Day 14, Day 21 --- ## Email 1: The Missed Call **Subject:** The phone call you missed while you were in surgery Dr. [Name], Your front desk fielded 34 calls last Tuesday. Six went to voicemail. Two were new client inquiries. Both booked somewhere else by Wednesday. Vet AI handles intake, appointment reminders, and follow-up notes automatically, so your team can focus on the patients already in the room and not the ones stuck in the queue. Worth a quick look? wishdeal.com/factory/builds/vet-ai/ [First Name] --- ## Email 2: The Three-Job Desk **Subject:** Your receptionist is doing three jobs Dr. [Name], Front desk at a vet practice means phones, check-in, payments, recalls, and explaining after-visit summaries to anxious owners. That is too much for one person. Vet AI handles the routine communications: appointment confirmations, prescription pickup alerts, post-visit care notes. Most tasks complete in under 90 seconds. Your staff gets their day back. 14-day free trial. No contracts. [First Name] --- ## Email 3: The Numbers **Subject:** One no-show costs you $180 Dr. [Name], The average small animal appointment is worth $180. A single missed recall email costs you that every time it goes out late. Vet AI sends automated reminders, re-engages lapsed clients, and flags overdue wellness visits without anyone lifting a finger. Most practices cover the monthly subscription in the first week. I can walk you through the setup in 15 minutes if you have time this week. [First Name] --- ## Email 4: The Social Proof **Subject:** Dr. Calloway freed 11 hours a month Dr. [Name], A three-doctor mixed-animal practice in Portland added Vet AI in February. By March, their front desk had stopped manually touching appointment reminders entirely. Dr. Calloway described it as adding a part-time admin who never calls in sick. 11 hours a month back. 14-day trial. No commitment required. [First Name] --- ## Email 5: The Simple Ask **Subject:** 10 minutes, that is all I need Dr. [Name], I know your days run from first surgery to last checkout with barely a gap in between. I am asking for 10 minutes on Zoom. I will show you exactly how Vet AI handles the three most time-consuming admin tasks at a practice your size. If it does not fit your workflow, no follow-up. I mean that. Worth a quick look this week? [First Name]