# Tenant AI -- Cold Outreach Email Drip

**Product:** Tenant AI
**ICP:** Independent landlords and small property managers (2-50 units) spending evenings fielding tenant texts, maintenance requests, lease questions, and screening paperwork.
**Voice:** Direct, practical, no jargon. Landlord-to-landlord tone. Respects that the reader is busy and skeptical of software promises.

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## Email 1 -- Day 1
**Subject:** The 2am maintenance text problem

You know the one.

Tenant texts at 2am about a leaky faucet. You wake up, try to figure out if it is urgent, draft a reply, and lose an hour of sleep.

Tenant AI handles the first response for you. It triages maintenance requests, asks the right follow-up questions, and only escalates what actually needs your attention.

No app downloads for tenants. Works over SMS.

Worth 15 minutes to see how it works?

[Book a quick demo -- tenant-ai.com/demo]

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## Email 2 -- Day 3
**Subject:** How Marcus cut tenant contacts by 60%

Marcus manages 18 units across three properties. He was fielding 30+ tenant contacts a week -- lease questions, maintenance, noise complaints.

After Tenant AI, that dropped to 12. The tool handles routine questions automatically, logs everything, and drafts responses he can approve in one tap.

He said: "I finally feel like a landlord again, not a help desk."

If you manage more than 5 units, the math probably works for you too.

[See the full walkthrough]

---

## Email 3 -- Day 6
**Subject:** "I don't want AI talking to my tenants"

Fair concern. Here is how it actually works.

Tenant AI does not impersonate you. It flags messages, drafts replies, and you approve before anything sends. Think of it as a very organized assistant who never sleeps.

For sensitive situations -- eviction notices, lease disputes, anything legal -- it hands off to you immediately with a plain-English summary.

Your relationships, your decisions. Just less of your time.

[See a live example]

---

## Email 4 -- Day 10
**Subject:** The screening feature most landlords miss

Everyone expects the lease-question automation. What surprises landlords is the screening workflow.

Tenant AI guides applicants through your checklist, collects documents, checks for gaps, and sends you a structured summary -- not a pile of email attachments.

Average screening time drops from 45 minutes per applicant to under 10.

If you have a vacancy coming up, that alone is worth the trial.

[Start free for 30 days]

---

## Email 5 -- Day 14
**Subject:** Last note on this

I will keep it short.

If tenant communication is eating your evenings, Tenant AI is built to fix that. It works over SMS, requires nothing from your tenants, and pays for itself if it saves you three hours a month.

Free 30-day trial, no credit card. Cancel any time.

If the timing is wrong, no hard feelings -- I will check back in a few months.

[Start the trial -- tenant-ai.com]

---

## Send Cadence
| Email | Send day | Trigger |
|-------|----------|---------|
| 1 | Day 1 | Initial opt-in or cold send |
| 2 | Day 3 | No reply to Email 1 |
| 3 | Day 6 | No reply to Emails 1-2 |
| 4 | Day 10 | No reply to Emails 1-3 |
| 5 | Day 14 | No reply to Emails 1-4 |

Stop sequence on any reply. Route replies to Wes directly.

## Channel notes
- Works for cold email and LinkedIn InMail (trim to 300 chars for InMail subject lines)
- A/B test Email 1 subject line against: "Quick question about your rental portfolio"
- Best send times for landlords: Tuesday/Thursday 7-8am local or 6-7pm local (before/after day jobs for part-time landlords)

