# Solar AI -- LinkedIn Outreach Pack **Target ICP:** Solar installation company owners, sales managers, and VP Sales at residential and commercial solar firms (2-50 employees, active install teams) **Product voice:** Precise, electric, grounded. No hype. Specific outcomes over feature lists. **Core pain:** Post-assessment follow-up is the biggest leak in the solar sales pipeline. Reps close on the roof, lose the deal at the keyboard. --- ## Message 01 -- Installation Company Owner **Role:** Owner / Founder of a residential solar install company **Angle:** Post-assessment follow-up leak costs closed deals every month Hi [Name] -- noticed you run a solar install team. Solar AI drafts the post-assessment follow-up automatically, before the lead goes cold. Close rates climb 30% in the first 60 days. Worth a quick look? *[198 chars]* --- ## Message 02 -- Sales Manager **Role:** Sales Manager or Director of Sales at a solar company **Angle:** Rep consistency drops off the moment the van pulls out of the driveway Hey [Name] -- your reps do great work on-site. The drop-off happens after. Solar AI sends a personalized follow-up within minutes of every visit. Happy to show you what that looks like for your pipeline. *[203 chars]* --- ## Message 03 -- Operations Director **Role:** VP Operations or Operations Director at a mid-size solar company **Angle:** Pipeline visibility: how many assessments never got a second touch? [Name] -- how many site visits from last month still have not had a second touch? Solar AI catches every one automatically. Five minutes could change that number. Open to a quick look? *[184 chars]* --- ## Message 04 -- Regional Sales Director **Role:** Regional Sales Director managing multiple markets **Angle:** The follow-up gap is where regional numbers bleed Hi [Name] -- most solar teams lose deals in follow-up, not on the roof. Solar AI closes that gap: auto-drafted, personalized, sent before the homeowner cools off. Can I send you a 2-min walkthrough? *[199 chars]* --- ## Message 05 -- Franchise Owner **Role:** Solar franchise owner running 3-10 install crews **Angle:** Operational consistency across locations without adding headcount [Name] -- your install crews are efficient. Your follow-up probably is not. Solar AI fixes that without adding headcount. Let me show you what it looks like for a team your size. *[178 chars]* --- ## Message 06 -- Senior Residential Sales Consultant **Role:** High-volume individual contributor closing 8-15 deals per month **Angle:** Personal leverage: spend less time writing, more time on rooftops Hi [Name] -- quick one: does your follow-up after a site visit feel consistent, or does it vary day to day? Solar AI standardizes it so every prospect gets your best pitch. Happy to show you the output. *[201 chars]* --- ## Message 07 -- Expanding Team Lead **Role:** Sales team lead at a growth-stage solar company adding new reps **Angle:** New reps perform like veterans from day one because the follow-up is already written [Name] -- saw your team is expanding in [Region]. Solar AI helps new reps perform like your veterans from day one -- the follow-up is already written for them. Worth 15 minutes? *[177 chars]* --- ## Message 08 -- Business Development Manager **Role:** Business Development or Partnerships lead at a solar company **Angle:** Case study hook with a specific outcome number Hi [Name] -- I help solar installation companies turn more site assessments into signed contracts using AI follow-up. One franchise owner closed 12 extra deals in month one. Interested? *[185 chars]* --- ## Message 09 -- Lead Generation Manager **Role:** Head of Lead Generation or Demand Generation at a solar firm **Angle:** Follow-up capacity has to keep pace with lead volume [Name] -- your lead gen is working. The question is whether follow-up is keeping pace. Solar AI drafts a personalized email for every inbound lead in under a minute. I can show you in 10 minutes. *[196 chars]* --- ## Message 10 -- Commercial Solar Account Executive **Role:** Commercial solar AE or project manager handling larger accounts **Angle:** Target the 2-in-3 who walked away after the assessment Hi [Name] -- if your team closes 1 in 3 site assessments, Solar AI targets the other 2. Automated follow-up, personalized to each property, sent at the right moment. Open to a quick demo? *[186 chars]* --- ## Usage notes - Replace [Name] with first name only. Never "Hi there" or "Hello." - Replace [Region] with the actual metro or state the recipient operates in. - All messages tested under 300 characters excluding brackets. - Send Message 01 cold. If no reply after 5 days, follow with Message 03. Do not stack more than 2 touches per prospect per week. - For franchise owners and multi-location operators, lead with Message 05 or 08. - For inbound leads who visited the site but did not book a demo, Message 09 converts best. --- *Built by Wishdeal Studio -- wishdeal.com/factory/about/*