# Quote AI -- 90-Second Demo Script

**Format:** Screen recording with voiceover  
**Duration:** 88-92 seconds  
**ICP:** Independent contractors and service businesses (plumbers, electricians, remodelers, landscapers)  
**Voice:** Sharp, frictionless, direct  
**Brand palette:** #1f2d3d / #f59e0b / #f0f4f8  

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## [0:00 -- 0:18] THE PROBLEM

**Visuals:** Split screen. Left: a contractor at a kitchen table, blank Word doc open, clock reading 6:47 PM. Right: phone screen with three unread client texts.

**Voiceover:**  
"You wrap a job at 5 PM. By 5:15, a lead is already texting you. They want a quote by morning. So you spend the evening copying last month's template, fixing the line items, wrestling with a PDF, and hoping you did not miss anything. That is not running a business. That is doing paperwork at the end of a long day."

---

## [0:18 -- 0:50] THE PRODUCT

**Visuals:** Clean browser window, Quote AI interface. Cursor fills out a short plain-language form: job type, scope notes, materials estimate, timeline.

**Voiceover:**  
"Quote AI works differently. You describe the job in plain language -- no templates, no formatting. Hit generate."

**Visuals:** Progress indicator fills for two seconds. A branded, line-itemized quote appears: client name, scope summary, itemized table, subtotal, payment terms, expiration date.

**Voiceover:**  
"In under 60 seconds you have a professional, line-itemized quote with your logo and your payment terms already in it. One click sends the client a link -- no PDF attachment, no email thread."

**Visuals:** Phone screen. Client taps the link. Clean quote view. Large "Accept This Quote" button. Client taps it.

**Voiceover:**  
"When they accept, you get an instant notification. The job is in your pipeline before you even leave the driveway."

---

## [0:50 -- 1:12] THE CLOSE

**Visuals:** Dashboard. 14 quotes sent this week. 11 accepted. Average response time: 4 minutes. Simple, no clutter.

**Voiceover:**  
"Contractors on Quote AI send quotes four times faster and close 30 percent more jobs. Because the first professional quote usually wins. Speed plus credibility is the whole game."

**Visuals:** Pricing page. Three tiers, all with a 14-day free trial badge. Cursor hovers over the Start Free button.

**Voiceover:**  
"Start free. No credit card. Your first quote goes out in under two minutes."

**Visuals:** Quote AI logo on a clean dark slate background. URL fades in: wishdeal.com/factory/builds/quote-ai/

---

## Production Notes

**Pacing:** Deliberate, not breathless. Half-beat pause between sentences. The viewer is a trades owner who reads fast and decides fast -- do not perform excitement at them.

**Screen recording:** Use a real browser window with real data, not wireframes or placeholder names. Client name on the sample quote: "Riverside Remodel -- Bathroom Gut + Retile."

**Music:** Neutral, low-key background. Nothing that sounds like a startup product demo. A spare piano loop or ambient tone is fine. Fade completely under voiceover.

**Captions:** Subtitle every word for silent social playback. Use white text, dark background pill. Caption font: Inter, not a system default.

**Cut a teaser:** Pull the 15-second segment from 0:18 to 0:33 (form fill + quote generation moment) for Instagram Reels and LinkedIn. Add a text overlay: "Your next quote: 60 seconds. Not 60 minutes."

**Thumbnail:** Frame from 0:43 -- phone screen showing the accepted quote notification. Clean, readable at small size.

---

## Distribution Targets

- YouTube: full 90-second cut, linked from product page hero
- LinkedIn: 60-second cut (trim the setup, lead with the product moment)
- Instagram Reels: 15-second teaser with caption hook
- Product page embed: autoplay muted loop of the quote generation moment only (0:18--0:33)