# Pitch AI -- LinkedIn Outreach Pack

**Product:** Pitch AI  
**ICP:** Seed-stage and pre-seed startup founders preparing to raise institutional capital  
**Voice:** Peer-level, direct, no fluff. Talks like a sharp operator, not a vendor.  
**Tone:** Respect for founder time. Problem-first framing. Short asks.

---

## Message 01 -- Solo Technical Founder, First Raise
**Target:** Solo founder with technical background, no business co-founder, pre-seed

Hey [Name] -- love what you're building. Most technical founders spend 3+ weeks on their first deck. Pitch AI generates a full investor deck from a 20-min Q&A. Worth a look before your next meeting?

*[197 chars]*

---

## Message 02 -- Technical Co-Founder, No Biz Deck Background
**Target:** CTO or technical co-founder at pre-seed startup

Saw what you're building at [startup] -- sharp work. Have you started the seed deck yet? Pitch AI turns your one-liner and traction into a VC-ready 12-slide deck. Takes about 45 minutes total.

*[195 chars]*

---

## Message 03 -- Post-Accelerator Founder
**Target:** YC / Techstars / 500 Startups alum transitioning from demo day to VC outreach

Congrats on [accelerator]. Demo day wraps, then comes the harder part: cold VC outreach with a tight deck. Pitch AI builds the full narrative from your traction data. Free to try.

*[177 chars]*

---

## Message 04 -- Repeat Founder, Speed-Focused
**Target:** Second-time founder who knows fundraising but wants to move faster

Hey [Name] -- second-time founders raise faster. Pitch AI generates the full deck from your metrics and one-liner in a single session. Could save you a week before [round] opens.

*[176 chars]*

---

## Message 05 -- Product Founder, Non-MBA Background
**Target:** Product or design-background founder unfamiliar with VC narrative conventions

Your product looks sharp. Translating it into investor language is what most product founders dread. Pitch AI handles narrative structure, market sizing, and competitive framing automatically.

*[193 chars]*

---

## Message 06 -- Pre-Seed, First Institutional Check
**Target:** Founder seeking first $250K to $1M institutional check

Hey [Name] -- love the concept. First institutional checks almost always require a tight 12-slide deck. Pitch AI builds one from a short Q&A. Happy to share a live demo if useful.

*[178 chars]*

---

## Message 07 -- Early Revenue, Preparing Seed Round
**Target:** Founder with $10K-$100K MRR preparing to raise a seed round

Nice traction at [startup]. The gap between a good deck and a great one is usually narrative sequencing. Pitch AI handles that automatically from your data. Worth 10 minutes?

*[173 chars]*

---

## Message 08 -- Stalled or Incomplete Fundraise
**Target:** Founder who tried to raise but did not close, or paused mid-raise

Hey [Name] -- are you still actively raising? Decks that don't land usually have a narrative problem, not a traction problem. Pitch AI rebuilds the story arc from scratch. Free.

*[176 chars]*

---

## Message 09 -- Startup Ecosystem Referral
**Target:** Startup advisor, accelerator program manager, or investor scout

Hey [Name] -- you work with a lot of early-stage founders. Built a tool that generates VC-ready pitch decks from a structured Q&A session. Pitch AI. Would love your honest first take.

*[181 chars]*

---

## Message 10 -- Founder with Upcoming Raise Timeline
**Target:** Founder planning to raise in the next 60 to 90 days

Hey [Name] -- planning to raise this quarter? Founders who close fastest usually have their deck finished 6 weeks before outreach starts. Pitch AI can cut that build time to one day.

*[181 chars]*

---

## Sequencing Notes

- **Connection request note:** Send message 01 or 05 as the connection request note (150-char limit applies -- trim as needed).
- **No response after 5 days:** Follow up with: "Totally understand if timing is off. Leaving this here for when the raise gets closer."
- **Signal-based targeting:** Reference something specific from the founder's recent LinkedIn post or Product Hunt launch when possible. Personalization triples response rate.
- **Avoid copying verbatim:** Swap in the founder's company name, recent milestone, or funding goal to make each message feel researched, not templated.

---

## Search Filter Recommendations

- **LinkedIn Sales Navigator:** Title includes Founder, CEO, or Co-Founder. Company headcount 1-10. Keywords include "pre-seed", "seed round", or "raising".
- **Product Hunt maker pages:** Filter by launch date within 6 months. Sort by upvotes.
- **YC Company Directory:** All W25 and S24 batches. High signal for active fundraisers.
- **AngelList / Wellfound:** Founders listed as actively raising. Filter by stage: pre-seed, seed.
- **Twitter/X:** Search "raising a seed round" or "closing our round" filtered to past 30 days.

---

## Optimal Send Window

- **Best days:** Tuesday, Wednesday, Thursday
- **Best hours:** 8:00 AM to 10:00 AM in recipient's timezone
- **Avoid:** Monday morning (inbox overload), Friday afternoon (low intent), any US holiday week
- **InMail vs connection:** Request connection first with message appended. Use InMail only if zero mutual connections after 1 week with no response.

---

## A/B Test Framework

| Version | Messages | Hook Type |
|---|---|---|
| A | 01, 05, 08 | Problem-first |
| B | 07, 04, 10 | Traction and timeline |
| C | 03, 06, 09 | Social proof and referral |

Run Version A for two weeks, measure connection acceptance rate and reply rate. Swap to the top-performing hook type for scale.

---

## Objection Handling Cheat Sheet

**"I already have a deck."**  
Perfect -- Pitch AI can still stress-test the narrative flow and flag gaps investors typically probe. Worth a 10-min review?

**"We're not raising right now."**  
Totally fair. The best decks get built before the pressure hits. When the time comes, Pitch AI will save you a week. Happy to send a demo link for later.

**"How is this different from Canva / Beautiful.ai?"**  
Those are design tools -- they make slides look good. Pitch AI generates the *content*: the investor narrative, the market framing, the traction story. Bring your own design or export into any template.

**"Who else is using this?"**  
Early access founders across YC, Techstars, and independent seed rounds. Happy to share anonymized before/after examples.

