# Derek Nguyen, Owner at Solid Ground Moving — read of Moving AI, May 29 2026

> 11 years running a regional moving company in Sacramento, currently 8 trucks, 23 employees, dispatching off a Google Sheet and a whiteboard my ops guy refuses to give up.

## How I got here

Someone in the Independent Mover Network Facebook group posted "anyone tried this AI dispatch thing?" with no other context, just a link. That's the only reason I clicked. I wasn't searching for software right now. We looked at Oncue last year and walked away when the onboarding guy couldn't explain how their pricing worked.

## What I clicked first

The top line on the actual product page: "AI-powered logistics planning that cuts dispatch time by 40% and keeps customers happy." I read it twice because 40% is a specific number and I wanted to know where it came from. Spoiler: I never found out.

The "Get Started in 2 Minutes" button is doing a lot of heavy lifting. I did not get started in 2 minutes. I read the whole page instead.

## Where I paused

The honest disclosure section at the bottom. It says, and I'm quoting directly: "Honest disclosure: we don't have live customers on this idea yet." That's a real thing to put on a page. I respect it. I sat with it for a minute.

But here's the problem. Scroll back up and there are two testimonials. Marcus Chen says "The ROI was immediate." Sarah Patel says "Customer satisfaction went up noticeably." And the footer says "Join 150+ moving companies that save $15K+ annually." 

So which is it? No live customers, or 150 companies and two named references? That's not an inconsistency you can bury at the bottom of the page. That's the whole page.

## What I distrusted

The stats have no source and no context. "40% faster dispatch time" -- faster than what baseline? My whiteboard? A competitor? A stopwatch someone held in an office? "92% on-time delivery rate" -- is that theirs or the industry average? "Reduce status-check calls by 60%" -- I have been in this industry 11 years and I want to know what company this was measured on, what size, what market.

The testimonials feel like placeholders. "Metropolitan Movers" is the most generic moving company name you could possibly generate. I Googled it. There are six companies with that name. I don't know which one Marcus Chen works at.

The Wishdeal Factory scoring thing at the bottom confused me. So this is... a product idea marketplace? And they scored their own idea 63/100? And the financial upside axis is 2/10? They published that on the product page. That took guts but it also tells me this is an MVP pitch, not a shipping product.

$299/month for up to 100 dispatches. I do around 180-220 moves a month in peak season. That puts me on the $799 Pro plan whether I like it or not. I want to know what counts as a dispatch. Is a job estimate a dispatch? A rescheduled move? A cancellation?

## What would convince me

One real case study. Not a quote -- a case study. Company name I can verify, before/after dispatch time with the actual measurement method, what their tech stack was before, what the onboarding looked like. A 600-word writeup from an owner who sounds annoyed at how long setup took but glad they did it would do more than any of these numbers.

A clear answer to the live-customer question. If you're pre-revenue and this is a presale concept, say that clearly in the hero, not footnoted at 80% scroll depth. I actually don't mind pre-revenue products -- I might like being a design partner. But don't show me testimonials and then tell me you have no customers.

## What I'd ask in an email reply

1. The page says "no live customers yet" but there are two testimonials and a claim of 150+ companies. Can you explain what's actually live right now versus what's projected?

2. For a company doing 200 moves a month, what does the dispatch workflow actually look like day-to-day? What does my ops guy do in the morning that he doesn't do today?

3. What happens if the AI makes a bad match -- wrong truck size, wrong crew for a piano job? Who catches it and how?

## Verdict: on-the-fence

The honest disclosure at the bottom is the most interesting thing on the page, and it almost earns a reply -- but the testimonials and "150+ companies" claim sitting right above it make me feel like I'm being managed. Resolve that contradiction and I'd probably send an email.

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*Memo by skeptic persona, generated 2026-05-29. Studio breaks own self-grading loop.*