# Marcus Trevino, VP of Sales at Fieldlink Technologies — read of Lead Intel AI, May 18 2026 > 14 years in B2B sales, currently running a 22-person team at an 85-person infrastructure SaaS company. Before this: two stints at growth-stage startups, one exit. ZoomInfo, Salesforce, Gong, Outreach is the stack. I commute by train, 38 minutes each way, which is when I read stuff like this. --- ## How I got here My AE Jordan sent it to me in Slack with "thoughts?" after I ripped him on a discovery call where he didn't know the prospect had just closed a Series B six weeks before our pitch. I Googled "pre-call research automation" three days ago and nothing compelling surfaced. This landed in the right window. --- ## What I clicked first The hero line stopped me: "Your reps are walking into calls blind, pitching without knowing who funds the company, who the competitors are, or whether budget exists right now." That is a real sentence about a real problem. It is not "unlock the power of AI-driven sales intelligence." I kept reading. The demo result in the box also caught me. Specifically this part: "Their CFO posted last week about closing books faster. Lead with cycle time, not seat count. Skip the security pitch, they already have SOC 2." That is a good talking point. If the tool actually surfaces something that specific, I would buy it today. That is the question. --- ## Where I paused The before/after table. Not because it's wrong, but because it's exactly what I'd write if I were making this up. "45 minutes of LinkedIn, Crunchbase, and news tabs per prospect" versus "paste a domain, get a structured brief in under two minutes." The 45-minute number is real, I've tracked it on my team. Two minutes is the claim I need to stress-test. I stopped and re-read it twice because I wanted to find the fine print. There isn't any, which is either good or suspicious. --- ## What I distrusted Two things, one minor and one not. The minor one: "75 / 100 Adoptability score, Wishdeal Factory." I have no idea what this is. It appears three times on the page with no explanation of what Wishdeal Factory is or why I should care about their scoring rubric. It reads like someone's internal compass got accidentally left on the page. The not-minor one: "Honest disclosure: we don't have live customers on this idea yet." That sentence is buried after pricing, after the before/after table, after the demo that showed me a suspiciously perfect output. The demo result I reacted to above, the one with the Brex CRO and the CFO's LinkedIn post, that was fabricated. I don't know that until I'm almost off the page. That order-of-operations is backwards. Show me the polished demo, sell me on the vision, then whisper "oh also this isn't a real product yet" at the bottom. I don't love that. Also: the pricing says "$150 Starting price per seat, per month" but there is no actual pricing page. Below that it says "Unlock the dossier $5" and "Adopt the build $99-$199." So $150/seat is the future hypothetical price for a product that doesn't exist, and $99-$199 is the price to get build materials. These are different things and the page treats them as the same number. --- ## What would convince me One real dossier output, not the demo box. Pull it on a company I know. Fieldlink competes with Pager and Kentik, so give me a dossier on Kentik that I can check against what I actually know about them. If the hiring signals are accurate, if the competitive framing is right, if the talking points match what their actual positioning is, I'd upgrade from on-the-fence to booking a call immediately. Alternatively: one paying customer who is a RevOps director or VP Sales at a company similar to mine, willing to get on a 15-minute Zoom. Not a testimonial quote. An actual conversation. --- ## What I'd ask in an email reply 1. The demo shows "Their CFO posted last week about closing books faster." How does the tool actually surface that, and how fresh is the data? Is it live scraping at request time, or is there a cache with some lag? 2. For companies that aren't well-covered by Crunchbase and standard funding databases (mid-market privately held, no press), what does the dossier actually return? Because those are exactly the accounts where my reps struggle most. 3. What does "$150/seat/month" mean on a page that also says the product doesn't have live customers? Is that the price I'd pay when this ships, or is that a placeholder? --- ## Verdict: on-the-fence The problem is real, the demo output is the best version of what this could be, and the writing doesn't smell like a content mill. But the disclosure about having no live customers was in the wrong place on the page, and the pricing section is genuinely confusing. I'd reply to a cold email from this founder if the subject line was specific to my situation. I would not fill out a form. --- *Memo by skeptic persona, generated 2026-05-18. Studio breaks own self-grading loop.*