# LawFirm AI -- 90-Second Demo Script
**Format:** Screen recording + voiceover. Record in 1080p. Cut to the dashboard at each cue.**

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## SECTION 1: THE PROBLEM (0:00 -- 0:28)

**[VISUAL: empty legal waiting room, unanswered phone, clock showing 6:47 PM]**

**VOICEOVER:**

Every week, a law firm loses four to six qualified leads. Not because they were bad leads. Because nobody answered the phone at 6:47 on a Thursday.

Your intake coordinator left at five. The prospect called twice, got voicemail, and hired the firm down the street by morning.

That is not a staffing problem. It is a systems problem. And it has a solution.

---

## SECTION 2: THE PRODUCT (0:28 -- 1:15)

**[VISUAL: browser opens to LawFirm AI dashboard -- clean, dark-navy interface, white card layout]**

**VOICEOVER:**

LawFirm AI is a purpose-built intake and operations layer for law firms that want to capture every lead, qualify every matter, and get organized case information to the right attorney -- without adding headcount.

**[CUT TO: incoming lead notification on the dashboard -- name, contact, case type, urgency tag]**

The moment a prospect fills out your contact form or calls after hours, LawFirm AI opens an intake thread. It asks the qualifying questions your paralegal would ask. Practice area. Incident date. Opposing party. Budget range. It scores the matter and routes it to the right attorney based on your firm's own rules.

**[CUT TO: document drafting panel -- AI pre-fills engagement letter fields from the intake data]**

When the attorney logs in Monday morning, the engagement letter is already drafted. The conflict check is already flagged. The file is named, tagged, and waiting in your case management system.

**[CUT TO: client timeline view -- status updates, next steps, document checklist]**

Clients get a self-serve status portal. They stop calling to ask where their case stands. Your front desk stops spending forty percent of the day on status calls.

**[CUT TO: billing and matter dashboard -- hours tracked, invoices queued, collection rate metric]**

And on the billing side, LawFirm AI flags unbilled time, drafts invoices for review, and sends payment reminders on a schedule you control. Realization rates go up. Collections get faster. The partner dashboard shows exactly where every dollar is.

---

## SECTION 3: THE CLOSE (1:15 -- 1:30)

**[VISUAL: attorney at desk, relaxed, reviewing organized case queue on screen]**

**VOICEOVER:**

LawFirm AI runs on a flat monthly fee. No per-seat pricing, no long-term contracts, no implementation fees. Most firms are capturing their first leads through it within 48 hours of signup.

If your firm answered every inquiry the moment it came in, how many more cases would you close this quarter?

Find out at lawfirm-ai dot wishdeal dot com.

---

## DIRECTOR NOTES

- Total word count: approx 390 words at 140 wpm = 2:47 min at conversational pace. Trim Section 2 to hit 90 seconds: cut the client portal paragraph OR the billing paragraph, keeping whichever fits the firm's strongest pain point.
- Recommended trim target for 90 seconds: keep intro (0:28), show intake + routing (20 sec), show document draft (15 sec), close (15 sec). Drop billing panel for initial cut.
- Voice tone: measured, unhurried, confident -- not salesy. Think: partner-to-partner, not vendor pitch.
- No background music in opening section (silence emphasizes the missed-call problem). Bring in subtle ambient underscore at 0:28 when the dashboard appears.
- Screen recording tip: use a demo account with 3-4 realistic sample matters pre-loaded (personal injury, business dispute, estate planning, DUI). Real data names make it look like a working firm, not a mockup.
- Call-to-action URL should be shown as a lower-third graphic for the final 15 seconds, not just spoken.

