# Hotel AI -- 90-Second Demo Script

**Format:** Voiceover + screen recording (Loom or Descript)
**Target runtime:** 88-92 seconds at a calm, conversational 175 wpm
**Audience:** Independent hotel owners, boutique property managers, B&B operators, short-term rental portfolio managers
**Tone:** Steady, reassuring, unhurried -- the voice of someone who has already solved this problem

---

## [0:00 - 0:18] THE HOOK

> Every night, your front desk closes.
>
> But your guests do not.
>
> A maintenance request goes unlogged. A checkout question sits unanswered until morning. A guest who needed a late checkout just left a one-star review -- not because the stay was bad, but because nobody picked up.
>
> You are running a 30-room property on systems built for zero.

*[Screen: split image -- dark front desk, phone with unread messages, review notification]*

---

## [0:18 - 0:52] THE PRODUCT

> Hotel AI fixes the gap between your staff's hours and your guests' needs.
>
> The moment a guest texts "can I get a late checkout," Hotel AI reads your room calendar, checks your policy, and replies in under 10 seconds. No hold music. No missed message.
>
> When a guest reports a leaky faucet, it creates a maintenance ticket, assigns it to the right team member, and flags it unresolved if confirmation does not come back before the next check-in.
>
> When a guest asks about parking, nearby restaurants, or the Wi-Fi password -- Hotel AI answers instantly, using exactly the information you provided during setup.
>
> At the end of each day, you receive a plain-language summary: what came in, what was resolved, what still needs your eye. No dashboard to memorize. No new app for your staff to learn. It works inside the messaging channels you already use -- SMS, email, WhatsApp.

*[Screen: live chat exchange, ticket auto-assignment, end-of-day digest email]*

---

## [0:52 - 1:12] THE PROOF

> Independent properties using Hotel AI see 40 percent fewer missed guest requests in the first week. Front-desk staff report spending an hour less per shift chasing follow-ups.
>
> The guests notice. Response time is the single biggest driver of online reviews. A fast answer turns a forgettable stay into a five-star review.
>
> One boutique operator put it simply: "It feels like I hired a night manager without adding to payroll."

*[Screen: before/after review score graphic, quote card]*

---

## [1:12 - 1:30] THE CLOSE

> Your property runs on reputation. Hotel AI protects it around the clock -- even when your team cannot.
>
> Start a free 14-day trial today. No credit card required. Setup takes under 20 minutes.
>
> wishdeal.com/factory/builds/hotel-ai

*[Screen: URL on brand background, fade to logo]*

---

## Production Notes

### Visual
- Shoot landscape 1920x1080 or use a clean slide deck in the hotel-ai brand palette
- Brand colors: deep graphite (#1e2d40), copper amber (#bf6b38), soft parchment (#f5f2ef)
- Typography on slides: Plus Jakarta Sans headers, IBM Plex Sans body
- Real hotel photography in backgrounds -- lobby, room, phone close-up (Unsplash: search "boutique hotel lobby")
- Avoid stock footage of generic call centers or large chain hotels -- this is for the independent operator

### Audio
- Background music: quiet acoustic guitar or sparse piano, no percussion, held at 15% volume
- Voice talent direction: measured confidence, not startup hype, not corporate script-reading -- imagine a trusted peer explaining something that already works
- No filler words, no "so basically," no em dashes in delivery

### Pacing Targets
| Section | Duration | Word Count |
|---|---|---|
| Hook | 18 sec | ~50 words |
| Product | 34 sec | ~100 words |
| Proof | 20 sec | ~58 words |
| Close | 18 sec | ~45 words |
| **Total** | **90 sec** | **~253 words** |

### CTA Placement
- URL should appear on screen for the full final 18 seconds
- Add a clickable annotation in Loom / YouTube pointing to the trial signup
- Mirror the CTA language used in the landing page hero: "Start your free trial" (not "Learn more" or "Get started")

### A/B Note for Future Testing
- Variant B opening: Start with a real review quote (negative) instead of the narrative hook -- test which drives higher click-through on the CTA
- Variant B close: Lead with the "night manager" testimonial quote as the final emotional beat before the URL