# FablePool Cold Outreach Drip

## Email 1: Hook
**Subject:** You're building something, but funding and execution are separate problems.

**Body:**

Hi [First Name],

Most indie builders face the same friction: convincing people to fund your vision, then proving you'll ship it. Separate workflows, separate audiences, separate risk.

What if funding and execution happened on the same platform? What if your backers could watch Claude Fable build your vision in public, day by day?

We're testing FablePool. Worth 10 minutes to explore?

Best,
Wes

---

## Email 2: Promise
**Subject:** Pool capital. Watch it ship. Same platform.

**Body:**

Hi [First Name],

FablePool does two things at once:

1. Your community pools capital behind a project prompt
2. You and Claude Fable ship it in public, day by day

No separate Kickstarter, no "vaporware" risk. The funding IS the execution. Backers see commits. Momentum builds. Capital moves.

First cohort is live. Early signal is strong.

Wes

---

## Email 3: Proof
**Subject:** Real-time builds. Real capital. Real momentum.

**Body:**

Hi [First Name],

We built FablePool because indie builders told us one thing: they wanted transparency.

When you crowdfund, backers want proof of work. When you build in public, you need capital to fuel velocity.

FablePool closes that gap. Your backers see deployed features and breakthroughs the day they land. Capital flows when momentum is visible.

20 builders are shipping live now. The model works.

Wes

---

## Email 4: Social
**Subject:** Why the first cohort is already closing.

**Body:**

Hi [First Name],

We're capping the first FablePool cohort at 50 builders. Reason: responsiveness.

When a new builder joins, they get answered within hours. When someone needs a feature or refinement, it ships fast because we're actually here.

The 22 already live are moving at pace. That velocity breaks once we scale.

If FablePool speaks to you, now is the window.

Spots remaining: 28

Wes

---

## Email 5: Close
**Subject:** Your project is worth building in public.

**Body:**

Hi [First Name],

You've probably thought about crowdfunding before. Most builders have.

What stopped you? Overhead. Risk of managing backers. Friction between funding and execution.

FablePool removes all three. Pool capital. Build in public. Ship together. That's it.

Ready?

Wes