# Marcus Tillman, Founder at Tillman Digital — read of Converc, May 16 2026

> Eight years running a 9-person performance marketing agency in Columbus. We do paid social and lead gen for regional B2B companies. I have built two failed SaaS side projects and I am currently thinking about a third.

## How I got here

One of the guys in my agency Slack shared a link saying "this is either really interesting or the weirdest thing I've seen this month." That was enough. I clicked it on my lunch break while my kids were at school. I had maybe 12 minutes.

## What I clicked first

The hero pulled me in before I could think about it. "Stop losing hot leads to slow responses." That is a real thing. I have watched clients bleed leads because nobody replied within the first 10 minutes. I wanted to know what Converc actually was before I scrolled anywhere else.

I did not find out for another four paragraphs.

## Where I paused

"Honest disclosure: we don't have live customers on this idea yet."

That sentence made me stop and read it again. It is sitting there in the middle of what otherwise looks like a product page. I have never seen a SaaS homepage say that out loud. My first reaction was that this is either a genuine move or a very clever hedge. Either way I kept reading, which is something I almost never do.

The Fermi math section also got me. "$-19,500 Year-1 take-home" displayed right on the product page. You do not see founders publishing negative expected returns on their own idea. The fact that it is there at all shifted something for me.

## What I distrusted

I still do not know exactly what Converc does. The tagline is "Stop losing hot leads to slow responses" and there is a "Try it Live" section but the text rendering stripped it into noise. By the end of the page I understood that I am being sold a packaged idea kit -- code starter, brand assets, outreach copy -- not a deployed SaaS product I can log into.

That is a completely different thing than what the hero implied, and the gap bothered me.

Also: "pain intensity: 10/10, credibility: 9/10, uniqueness: 9/10" but "financial upside: 1/10" and "9% probability of meaningful success." Those numbers do not add up to a product I feel good about buying. High pain, high credibility, no upside and almost no chance of working? The scoring system is doing something weird here that I do not fully understand.

And "Skeptic memos (5)" listed as a resource. So they have already pre-written the skepticism. Which means the skepticism is now part of the pitch. I noticed that.

## What would convince me

Show me one person who bought the $99 dossier, shipped something from the code starter, and signed three paying customers. Not a testimonial. A Loom. Walking through their Stripe dashboard. With their face on camera.

Also: tell me specifically what Converc does mechanically. Is it a webhook-triggered SMS tool? An AI that reads a form submission and fires a personalized email? A Slack bot? I need one sentence of technical description before I will take the Fermi math seriously.

## What I'd ask in an email reply

1. What is the actual mechanism? When a lead comes in through what channel, what does Converc do in the next 90 seconds?
2. The financial upside axis scored 1 out of 10 but the mid-case ARR estimate is $54K. How is $54K ARR a 1/10 on upside? What would a 5/10 look like?
3. The $99 build package includes "working code starter" -- what stack, and how far does it actually go? I have been burned by "starter" before meaning a readme and three empty folders.

## Verdict: on-the-fence

The honesty posture is real and it is earned, not performed. But I left the page not knowing what the product does, which is a basic job that any homepage has to do. If the "Try it Live" demo actually works and shows me the product in motion, I would probably pay the $5 to read the dossier.

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*Memo by skeptic persona, generated 2026-05-16. Studio breaks own self-grading loop.*