# Email Drip: New FMCSA Carrier Opportunity Sequence ## Email 1: Opener **Subject:** New carriers are picking your competitor **Body:** Hey [Name], 70+ new FMCSA MC authorities grant every weekday. Most freight brokers only find out when carriers call your competitors first. What if you could reach them within 72 hours of their authority grant—before anyone else? Just checking in. [Name] Automated Welcome Caller --- ## Email 2: Mechanism **Subject:** The 72-hour qualification window **Body:** Hey [Name], New carriers are *most* open in the first 3 days after their MC grant. They're active, searching, building relationships. Our system watches FMCSA filings in real-time. The minute a new authority grants, we trigger an automated voice call from your number, in your voice, pitching your lane and booking a scheduling call. No manual work. No missed opportunities. [Name] --- ## Email 3: Proof **Subject:** What other brokers are seeing **Body:** Hey [Name], Brokers using automated welcome calling report: - 40-60% pickup rate on first contact - 25-35% of new carriers converting to lane agreements - Dramatically fewer lane poaches to competitors The window is real. Carriers who get called in hour 1 have very different likelihood of booking than hour 24. Worth testing? [Name] --- ## Email 4: Urgency **Subject:** Your competitor might already be doing this **Body:** Hey [Name], Automated new-carrier calling is still uncommon. But that window is closing. Every day you don't have this, another broker is waking up before you on new authorities. Our product is white-labeled and multi-tenant—you can run it under your own branding and ship the same feature to your reseller network. Let's talk? [Name] --- ## Email 5: Close **Subject:** 15 min to see it in action **Body:** Hey [Name], I know you're busy. But 15 minutes to watch a live call go out to a new carrier—and see the booking confirmation come back—changes the math. I'm available this week. Let's book a time. [Calendar link] [Name] Automated Welcome Caller